Motion Picture Herald (Jul-Aug 1943)

Page scan 000496 from Motion Picture Herald

Record Details:

Title:
Motion Picture Herald
Date:
Jul-Aug 1943
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Jul-Aug 1943)
Leaf #:
000496
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
May 30, 2024
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With a heartful of gratitude to all who helped in the making of "Lassie Come Home" Metro-GoldwynMayer keeps faith with them by inserting this special message in the trade press. Showmen will thank us for urging them to attend the trade showings. The great book by Eric Knight, author of "This Above All" has become an immortal motion picture destined to pack the theatres of the land with thrilled audiences. "Lassie Come Home" will be nationally advertised and powerfully promoted everywhere so that America may know the wonderful picture it is. • RODDY McDOWALLDONALD CRISP* Dame May Whitty Edmund Gwenn • Nigel Bruce • Lisa Lanchester • LASSIE Si reen Play by Hugo Rutlcr • Bn<>t<ld Upon the Novel by Uric Knight Directed by FRED M. WILCOX • Produced by SAMUEL MARX The First Two . TRADE SHOWS of METRO-GOLDWYN-MAYER'S TECHNICOLOR TRIUMPH "LASSIE COME HOME" NEW YORK CITY Tuesday, August 17th at 10:30 A. M. and 2:30 P. M. M-G-M SCREENING ROOM 630 Ninth Avenue LOS ANGELES Tuesday, August 17th at 2:30 P. M. 20th CENTURY-FOX SCREENING ROOM 2019 So. Vermont Avenue Complete List of Trade Shows on Next Page