Motion Picture Herald (Jul-Aug 1943)

Record Details:

Title:
Motion Picture Herald
Date:
Jul-Aug 1943
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Jul-Aug 1943)
Leaf #:
000702
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
May 30, 2024
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MOTION PICTURE HERALD August 28, 1943 "Brave little Man of Tomorrow THE STORY OF THE CAMPAIGN'S KEYNOTE POSTER win 1 i | THIRD WAR LOAN j The illustration is from a 22 by 28 display card which is being sent to every exhibitor in America. SORROW and sacrifice have come early into the life of this little boy. It is a cost of war that he has paid. At his years he should ever be happy. He should run and play and have gay hours with other little boys. In a fair world it would be so. It was his father's purpose that this little fellow should know only kindness and that he should grow to manhood in a friendly world. Now Dad is not coming home, so the little boy and Mother will have to carry on alone. Now he stands, for the first time, in Father's place, to receive the decoration posthumously awarded to Captain X for "bravery beyond the call of duty", giving his life for that better world for the boy who is to be the man of tomorrow. He's trying hard not to cry. Dad would rather he didn't. This marks a day that he will remember forever. It will be a memory of pride. For this little boy, and the millions of other young Americans, the grown-ups of these United States must make good. For the earning, working, stay-at-home grownups the obligation is as clear as it is for the man in battle overseas. That obligation is now presented by the Third War Loan. The life that this little boy's father laid down in battle is spent, but the dollars that go into war bonds are invested. They earn two kinds of dividends: interest in dollars, and the peace that is to come. We can pay our debt to this Little Man of Tomorrow with the War Loan. —TERRY RAMSAYE ^Berck Hie Attack/