Motion Picture Herald (Nov-Dec 1944)

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RADIO DIRECTS BOND BUYERS TO YOUR THEATRE Every Radio Listener in America Will Be Reached at Least Five Times During the Period of the Drive! And Every Broadcast and Guest Star Appearance Will Carry The Sales Message: "Buy Bonds, at Your Favorite Motion Picture Theatre . . . the only place where you can buy Bonds every Evening, Sunday and Holiday." Nov. 20th— Monster War Bond RaHy with Stars of Radio, Stage and Screen Broadcast Coast-to-Coast Over the Major Networks A big-time show going out over the air to the entire country! With famous commentators such as Lowell Thomas and Gabriel Heatter, radio shows such as "The Quiz Kids," "Coca Cola Spotlight Band," "Blind Date," etc., plus famous stars of stage and screen— all joining in to open up the Sixth War Loan with a bang! Pearl Harbor Eve Radio Show December 6th Your National Build-up for "Free Movie Day" On the Eve of the most fateful day in American History! A heart-stirring radio show, featuring stars who've entertained overseas and who will go on the air with their personal stories of front-line life— to help sell War Bonds! Names from a famous roster that includes Bob Hope, Bing Crosby, Dinah Shore, Clark Gable, Carole Landis, Joe E. Brown, Frances Langford, Lt. Tyrone Power, Al Jolson, Jack Benny, will be there to make this a brilliant "pitch" for War Bond Selling! Other National Radio Coverage War Bond Guest Stars will appear on all leading commercial programs during the drive to make a special bond selling appeal, built around their own War Activities in hospitals, the home-front and the war-front !