Motion Picture Herald (Mar-Apr 1945)

Record Details:

Title:
Motion Picture Herald
Date:
Mar-Apr 1945
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Mar–Apr 1945)
Leaf #:
000414
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
May 30, 2024
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(Continued from page 57) gest Tuesday business in over a year. Play it. Repeat it. It is good for record business as long as we are at war.— Joe Moser, State Theatre, Wilkinsburg, Pa. United Artists SINCE YOU WENT AWAY: Claudette Colbert, Shirley Temple, Monty Woolley, Joseph Cotten — One of these big name pictures which brings everyone out including the once or twice a year patrons. As was expected, business was exceptionally good. Played Sunday-Tuesday, March 11-13. — M. Ewing, Ewing Theatre, Midlothian, 111. Suburban patronage. STAGECOACH: John Wayne, Claire Trevor— Good business. Received many good comments. This type of Western always goes over well with my audience. Played Wednesday, Thursday, Jan. 17, 18. — W. J. Fleischer, New Franklin Theatre, Franklin, Minn. Small town patronage. Uni f versa l BOWERY TO BROADWAY: Contract Players— It seemed to me that everything was thrown into this picture to try and entertain, and for us, it seemed to have failed. Probably story trouble. But there was lots of poor casting, too. It didn't particularly please here, although business was average. Played Friday, Saturday, March 16, 17.— Thomas di Lorenzo, New Paltz Theatre, New Paltz, N. Y. Small town patronage. GYPSY WILDCAT: Maria Montez, John Hall— This picture is devoted to the life of the gypsies. The Technicolor sets off. the beautiful costumes, and there is a nice amount of gypsy dancing and music. We had very good response on this. Played Wednesday, Thursday, March 7, 8.— M. Ewing, Ewing Theatre, Midlothian, 111. Suburban patronage. HI GOOD-LOOKIN': Eddie Quillan, Harriet Hilliard— Played this feature on a double bill. It would be pretty light for a single. Will hold the interest of the teen age patrons. Played Friday, Saturday, Jan. 19, 20. — W. J. Fleischer, New Franklin Theatre, Franklin, Minn. Small town patronage. MY GAL LOVES MUSIC: Bob Crosby, Grace McDonald— This is mediocre, you can take it or leave it. But under the Consent Decree you take it or try to. I see the eminent Mr. Wright is quoted in the March 10 Motion Picture Herald as saying of the Consent Decree, "That it is impossible." I hope he means it. That, we could have told them a long time ago, just as we midwesterners told the powers that be, that they were headed for the worst meat shortage in years. To most of them in Washington, the Indians are still scalping the Whites west of the Hudson. — A. E. Hancock, Columbia Theatre, Columbia City, Ind. Warner Bros. ARSENIC AND OLD LACE: Cary Grant. Raymond Massey — This is the poorest Warner picture I have ever played. Warners would do the show business a favor if they took this picture and burned it up. Many walkouts. Played Sunday, Monday, March 18, 19.— O. E. Simons, Roxy Theatre, Menno, S. D. Small town patronage. HOLLYWOOD CANTEEN: Warner Star Revue— Top Warner picture since "This Is the Army." Pleased everyone. A good entertainment for everyone. Played Sunday, Monday, Feb. 25, 26. — Thomas di Lorenzo, New Paltz Theatre, New Paltz, N. Y. Small town patronage. LAST RIDE, THE: Richard Travis, Eleanor ParkerShould have been reduced to a two -reel "crime doesn't pay" subject. No draw even when used on second half of double bill. Played Friday, Saturday, March 9, 10.— A. C. Edwards, Winema Theatre, Scotia, Cal. Small lumber town patronage. TO HAVE AND HAVE NOT: Humphrey Bogart, Lauren Bacall — An outstanding production which the public is declaring a hit. The story is nothing to write home about, but the manner in which it has been directed and played makes it a distinct success. We did outstanding Sunday and Monday business and everyone was satisfied. Hoagy Carmichael's part is terrific and well played. Played Sunday, Monday, March 4, 5.— Thomas di Lorenzo, New Paltz Theatre, New Paltz, N. Y. Small town patronage. VERY THOUGHT OF YOU, THE: Dennis Morgan, Faye Emerson — This picture went over 100 per cent with the patrons at the box office. Everyone was pleased. It drew all the young people, who especially wanted to see it. Warners have a great possibility in Dane Clark, whose performances in recent picture, including "Hollywood Canteen," have been well received by our patrons. Played Friday, Saturday, March 9, 10.— Thomas di Lorenzo, New Paltz Theatre, New Paltz, N. Y. Small town patronage. Short Features Metro-Goldwyn-Mayer MILLION DOLLAR CAT: Technicolor CartoonsTechnicolor cartoon. We had a very poor print for this one. It is only fair.— A. L. Dove, Bengough Theatre Bengough, Sask., Can. MOUSE TROUBLE: Technicolor Cartoons— This is truly the Academy Award winner of the year. Swell 60 Short Product in First Run Houses NEW YORK— Week of March 26 ASTOR: First Aiders RKO Feature: The Princess and the Pirate RKO CRITERION: Fury in Pacific WACWarner Feature: Keep Your Powder Dry MGM GLOBE: Saddle Starlets. RKO Sonny Dunham and Orchestra Vitophone Fury in the Pacific WACWarner Bros. Feature: The Three Caballeros RKO HOLLYWOOD: Stage Door Cartoon. . Vitaphone Fury in the Pacific WAC-Warner Bros. Feature: Roughly Speaking Warner Bros. MUSIC HALL: West Coast Question Time— 20th Cent.-Fox Feature: Without Love MGM RIALTO: Fury in the Pacific. .WAC-Warner Bros. Feature: Rough, Tough and Ready Columbia ROXY: Fury in the Pacific WAC-Warner Bros. Feature: A Tree Grows in Brooklyn ... .20th Cent.-Fox STRAND: Trap Happy Porky Vitophone Glamour in Sports Vitophone Congo Vitophone Fury in the Pacific WAC-Warner Bros. Feature: God Is My Co-Pilot Warner Bros. CHICAGO— Week of March 26 APOLLO: The Egg Yegg Co/u Feature: Meet Me in St. Louis h GRAND: Look and Listen General Electric-AI B Features: The Three Caballeros Night Club Girl Uni\ ORIENTAL— Flicker Flashbacks imagination Coin Fury in the Pacific WAC-Vitap Feature: Alaska Rep PALACE: Look and Listen General Electric-AI B Features: Here Come the Co-Eds House of Fear 41 Dl Univ Univ STATE LAKE: Jammin' the Blues Vitop Feature: To Have and Have Not Warner UNITED ARTISTS: Fury in the Pacific WAC-Vitap Feature: A Tree Grows in Brooklyn 20th Cent WOODS: Rough and Tumbie Co/ui Ain't We Got Fun Vitopl Feature: It's a Pleasure material and a hit witjh our audience. — Thomas di Lorenzo, New Paltz Theatre, New Paltz, N. Y. Paramount BONNIE LASSIE: Musical Parade— A very fine tworeel subject. Play this one by all means as it is as good as some features.— A. L. Dove, Bengough Theatre, Bengough, Sask., Can. BONNIE LASSIE: Musical Parade— This picture is splendid and the Scotch people will just rave about it.— M. Bailey, Strand Theatre, Dryden, Ont., Can. LULU GETS THE BIRDIE: Little Lulu— Fairly good cartoon in Technicolor. —Thomas di Lorenzo, New Paltz Theatre, New Paltz, N. Y. Twentieth CenturyFox DEAR OLD SWITZERLAND: Terrytoons— Among the better numbers from Paul Terry. This one has the usual lively action and music with plenty of novelty. Our audience liked it. — Thomas di Lorenzo, New Paltz Theatre, New Paltz. N. Y. WHAT TO DO WITH GERMANY: March of Time— A lively subject which we played to advantage with heavy plugging. The papers, magazines and radio are full of this subject today and this March of Time sems to hit at the appropriate moment. — Thomas di Lorenzo, New Paltz Theatre, New Paltz, N. Y. Vitaphone BEACHHEAD TO BERLIN: Technicolor SpecialsWar films of the landing in Normandy. They are printed in Technicolor and show the preparations that went into the job. It is developed along the idea of a letter written to a chaplain. Should be seen before booking. — Thomas di Lorenzo, New Paltz Theatre, New Paltz, N. Y. BIRDS AND BEASTS WERE THERE: Sports Parade — An excellent Technicolor reel with wonderful views of a bird farm in Florida. Our audience appreciated it. — Thomas di Lorenzo, New Paltz Theatre, New Paltz, N. Y. MUSICAL MOVIELAND: Technicolor Specials— This could be used to great advantage to boost the United Nations. One sees players of various nationalities performing their native songs and dances. Very good. — Thomas di Lorenzo, New Paltz Theatre, New Paltz, N. Y. SUNDAY GO TO MEETING TIME: Melody Master Bands — -Fairly amusing cartoon of Negro characters attending church services. — Thomas di Lorenzo, New Paltz Theatre, New Paltz, N. Y. To Make Film of City Escar Motion Pictures, Inc., of Cleveland, will make a Technicolor film, "This Is Columbus," under the sponsorship of Mayor James F. Rhodes. It will be financed by contributions from Columbus, Ohio, business men. The picture will consist of scenes of Columbus and its environs, and will be used to advertise the city through release to luncheon clubs and organizations. Indianapolis Variety Club Installs 1945 Officers The Indianapolis Variety Club's annual instfl tion of officers was held last Sunday at the c quarters in the Lyric theatre building, with id Wolf, national "Dough-Guy," conducting the n j ing. The officers installed are: Lawrence J. Ginley, chief barker ; Earl Penrod, first assist Herman Morgan, property master ; Albert Blocher, doughguy, and Abe Gelman, La Hancock, George Landis, Carl Niesse, Russell Br linger, Claude McKean, A. C. Zaring, canvassn Irving Mack, supervisor for the national (| also attended the meeting. Purchase New Haven Site New England Theatres, Inc., operators of Poli theatres, have purchased a parcel of real es in New Haven, from Frederick J. and Helen Maher and William F. Hickey for $65,000. property, heretofore leased by the corporal J affords an entrance to the Loew Poli Col | theatre from College Street. Leases Queens House The Cross Bay theatre, Queens, L. I., has bi leased by Riker & Company, Inc., to the Ci| Bay Amusement Company, Inc., a subsidiary E. M. Loew of Boston. The lease of the 1,! seat house is for 21 years at a rental aegregai 'l $500,000, in addition to a percentage arrangerr | on profits. Altec Promotes Two H. S. Morris has been named eastern reprei tative of Altec Lansing Corporation in add! to his duties as merchandise manager and purcl ing agent for Altec Service Corporation. Carl< S. Perkins has been appointed manager of ol mercial engineering for Altec, replacing Don Turner, resigned. Mage Leases Boston Houses James J. Mage, with his general manager, B old Weisenthal, who recently opened the LaffrrK theatre in Boston, will take over the leases management of several other theatres th< Among them are the Old South, a newsreel tl tre of modern design, and the Trement theatre. Plan Santa Monica Theatre Majestic Theatre Corporation, owned by Ree Espy and Saul Silverman, has acquired a in Santa Monica, Cal., for the erection of a 1,C seat theatre when priorities become available, jt MOTION PICTURE HERALD, MARCH 31. I