Motion Picture Herald (Jan-Feb 1945)

Record Details:

Title:
Motion Picture Herald
Date:
Jan-Feb 1945
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Jan-Feb 1945)
Leaf #:
00052
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
May 30, 2024
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^WHAT THE J PICTURE DID FOR ME^ Columbia VIGILANTES RIDE: Russell Hay den, Dub Taylor— Hayden coming along nicely. Quick on the draw and aim. so the boys tell us. Played Friday, Saturday, Dec. 15, 16.— Harland Rankin, Plaza Theatre, Tilbury, Okla. Metro-Goldwyn-Mayer PASSAGE TO MARSEILLE: Humphrey Bogart, Michele Morgan — From previous reports I was afraid of this one but I was agreeably surprised as it turned out to be very good. It has .a good story and a good cast. It is full of action and suspense and for a spot like mine I would recommend that you play it. Played Thursday Saturday, Dec. 7-9. — A. L. Dove, Bengough Theatre, Bengough^ Sask., Can. Rural and small town patronage. SALUTE TO THE MARINES: Wallace Beery, Fay Bainter — Another fine example of MGM's entertainment. A little old but glad I played it from a patriotic standpoint. Business average. Public and exhibitor satisfied. Played Saturday, Sunday, Dec. 16, 17. — Johnnie Hynes, Community Theatre, Conde, S. D. Small town patronage. WATERLOO BRIDGE: Robert Taylor, Vivian Leigh— We caught bad roads on this first picture of the reissues we have run, but it is still the audience pleaser it was, when we formerly ran it. I can safely say, with conditions against it, the picture still did more business than some of the turkeys we have run lately. I'll not speak for any other situation, but would not pictures such a? "Captains Courageous," etc., do more business than a lot of others. With bookings so close you have no chance of laying out pictures that in normal times you would have paid for and not run. As far as I am concerned, I would rather pick up some of the really good pictures of former years than many that are coming out now. I am sure that you would have better satisfied audiences. The proof is that we ran eight reissues last year, and they all did better than average business. — A. E. Hancock, Columbia Tlieatre, Columbia City, Ind. WHITE CLIFFS OF DOVER: Irene Dunne, Alan Marshall— The lion roars again and what a roar. Such a delightful story with a grand cast makes this one a must see for your audience. Although I played it late, it was a pleasure to hear the complimentary remarks by my patrons. All the cast took excellent parts and I can fully recommend this one for a good evening's entertainment for the paying guests. Play it. Played Saturday, Dec, 16. — A. L. Dove, Bengough Theatre, Bengough, Sask., Can. Rural and small town patronage. Paramount DARK MOUNTAIN: Robert Lowery, Ellen DrewSmall budget action picture which got by on Pal Night. If you never play it you haven't missed anything. Played Tuesday, Dec. 19.— E. M. Freiburger, Paramount Theatre, Dewey, Okla. Small town patronage. DOUBLE INDEMNITY: Fred MacMurray, Barbara Stanwyck — Business was very poor, scarcely grossing film rental. The story was too unpleasant for , our trade. No better acting was ever recorded or presented on the screen and this statement applies to Robinson, MacMurray and Miss Stanwyck. Played Wednesday, Thursday, Dec. 13, 14.— A. C. Edwards, Winema Theatre, Scotia, Cal. Small lumber town patronage. PRC GREAT GUY: James Cagney, Mae Clarke— We did fair Sunday midnight on this show. We were in the midst of a heavy snow storm. Cagney a good draw with us. Played Sunday, Dec. 10. — Harland Rankin, Plaza Theatre, Tilbury, Out., Canada. RKO Radio NONE BUT THE LONELY HEART: Gary Grant. Ethel Barrymore— Many of our patrons came out with a dazed look on their faces. The box office had a dazed expression, too, when we checked up. Slow and boresome to the extreme, and Grant's cockney accent, if it had not been so tragic, would have been funny. — A. E. Hancock, Columbia Theatre, Columbia City, Ind. SEVEN DAYS ASHORE: Wally Brown, Gordon Oliver — This was as wacky as they come. Used on second half of double bill with fair results. No complaints and much laughter. Played Friday, Saturday, Dec. 15, 16.— A. C. Edwards, Winema Tlieatre, Scotia, Cal. Small lumber town patronage. SHOW BUSINESS: Eddie Cantor. Joan Davis— Very poor business. Cantor just does not draw here, although he did not try to steal every scene in this picture. "Tlie plot of the story has been worn threadbare. Audience reaction considerably more favorable to Miss Davis than . . . the original exiiibitors' reports department, established October 14, 1916. In theatremen serve one another with information about the box-office performance \ product — providing a service of the exhibitor for the exhibitor. ADDRESS REPORTS What the Picture Did for Me, Motion Picture Herald, Rockefeller Center, New York 2i Miss Moore. Played Sunday, Monday, Dec. 17, 18.— A. C. Edwards, Winema Theatre, Scotia, Cal. Small town patronage. SNOW WHITE: Disney Cartoon— I did a nice business on this reissue in spite of its age. There was a new i crop of children who had not s6en it, while the others saw it again. Played Sunday, Monday, Dec. 10, 11. — E. M. Freiburger, Paramount Theatre, Dewey, Okla. Small town patronage. Republic CHEYENNE WILDCAT: Bill Elliott, Bobby BlakeGood Western show and good business. Red Ryder and Little Beaver are becoming very popular here. Played Friday, Saturday, Dec. 15, 16. — E. M. Freiburger, Paramount Theatre, Dewey, Okla. Small town patronage. CODE OF THE PRAIRIE: Smiley Burnette, Sunset Carson — Good Western drama with plenty of comedy, which pleased all. Played Friday, Saturday, Dec. 22, 23. — E. M. Freiburger, Paramount Theatre, Dewey, Okla. Twentieth CenturyFox HOME IN INDIANA: Walter Brennan, Lon McAllister— ^Well, I'm glad that 20thFox found out they could make a Technicolor picture without their two famous blondes. These kids are excellent, and the picture was right down my alley. Played Sunday, Monday, Dec. 10, 11.— M. L, DuBose, Majestic Theatre, Cotulla, Tex. Small town patronage. SONG OF BERNAD'ETTE: Jennifer Jones, Charles Bickford — This is a wonderful picture, but business was poor, no doubt due to the high admission prices of $1.10 and 55 cents. However, I did not lose any money on the engagement. And many thanked me for bringing such a wonderful picture to Dewey. Played Wednesday, Thursday. Dec. 13, 14. — E. M. Freiburger, Paramount Theatre, Dewey, Okla. Small town patronage. SWEET AND LOWDOWN: Jack Oakie, Benny Goodman— Good average musical show which did average business. Played Sunday, Monday, Dec. 17, 18. — E. M. Freiburger, Paramount 'Theatre, Dewey, Okla. Small town patronage. Universal ATLANTIC CITY: Bradford Taylor, Constance Moore — We experienced the worst blizzard in a year, causing low grosses. Played Monday, Tuesday, Dec. 11, 12. — Harland Rankin, Plaza Theatre, Tilbury, Ont., Can. THE CLIMAX: Boris Karloff, Susanna Foster— This is an_ operatic picture in Technicolor and most people liked it. Business was fair. The picture had an abrupt ending and seemed incomplete or unfinished. Played Wednesday, Thursday, Dec. 20, 21.— E. M. Freiburger, Paramount Theatre, Dewey, Okla. Small town patronage. HER PRIMITIVE MAN: Louise Albritton, Robert Paige — We used this on top half of a double bill with fair results. Good for some laughs. Business average. Played Friday, Saturday, Dec. IS, 16.— A. C. Edwards, Winema Theatre, Scotia, Cal. Small lumber town patronage. INVISIBLE MAN'S REVENGE: Jon Hall, Evelyn Ankers— It wasn't the invisible man, it was the invisible crowd. We had a blizzard. Business no good. Played Wednesday. Thursday, Dec. 13. 14.— Harland Rankin, Plaza Theatre, Tilbury, Ont., Caii. SAN DIEGO, I LOVE, YOU: I^uise Albritton, Jon Hall— This is a very good comedy and pleased all who came. Business was average. Not quite big enough for a Sunday date, but might do in a pinch. Played Tuesday, Dec. 12.— E. M. Freiburger, Paramount Theatre, Dewey, Okla. Small town patronage. SHERLOCK HOLMES: Basil Rathbone, Nigel Bruce — This made good weekend business and everyone who came liked it. Played Friday, Saturday, Dec. 15, 16.— Harland Rankin, Plaza Theatre, Tilbury, Ont., Can. Warner Bros. THE VERY THOUGHT OF YOU: Dennis Morgan, Eleanor Parker— An exhibitor recently complained in this column about excessive drinking in pictures; well, here's the answer to his plea. Not a sign of intoxicating liquor and none of the females smoke. Just shows it can 1 done. One minister, who is a movie fan, said he w( going to write Warners and compliment them on makirj one of the finest pictures he had ever seen, and it is go<> Played Thursday, Friday, Dec. 14, 15.— M. L. DuBoSi Majestic Theatre, Cotulla, Tex. Small town patronage. Short Features Metro-Goldwyn-Mayer LONESOME MOUSE: Technicolor Cartoons— Gooj color cartoon. — E. M. Freiburger, Paramount Theatre Dewey, Okla. RKO Radio HOW TO PLAY FOOTBALL: Walt Disney Cartoon; — A clever color cartoon. — E. M. Freiburger, ParamounTheatre, Dewey, Okla. RADIO RAMPAGE: Leon Errol— A very funny two| reel comedy. Don't pass it up. — E. M. Freiburger, Para-/ mount Theatre, Dewey, Okla. T-BONE FOR TWO: Walt Disney Cartoon— The usual Disney dependability. Gets the audience in a receptive mood for what you wish on them later in the program. — Johnnie Hynes, Community Theatre, Conde, S. D. Twentieth CenturyFox MARCH OF TIME NO. 12 (AMERICANS ALL): March of Time — These series are very instructive. Well worth playing.— Harland Raxikin, Plaza Theatre, Tilbury, Ont., Can. FUN FOR ALL: Sports Review— Very good. Play it. —Harland Rankin, Plaza Theatre, Tilbury, Ont., Can. SEA FOOD MAMA: Dribble Puss Parade— Not much comedy in this one-reel subject in black and white. — E. M. Freiburger, Paramount Theatre, Dewey, Okla. UNCLE SAM— MARINER: March of Time— Routine March of Time.— E. M. Freiburger, Paramount Theatre, Dewey, Okla. WOLF'S TALE, A: Terrytooons — Good color cartoon. — E. M. Freiburger, Paramount Theatre, Dewey, Okla. YOKEL DUCK MAKES GOOD: Terry toons— Fair cartoon.—Harland Rankin, Plaza Theatre, Tilbury, Out., Can. u niversal DOGS FOR SHOW: Variety Views— Entertaining sport reel.— E. M. Freiburger, Paramount Theatre, Dewey, Okla. HARMONY HIGHWAY: Name Band Musicals— Good two-reel musical show. — E. M. Freiburger, Paramount Theatre, Dtewey, Okla. ON THE MELLOW SIDE: Name Band MusicalsGood two-reel musical. — E. M. Freiburger, Paramount Tlieatre, Dewey, Okla. Vitaphone BATTLE OF THE MARIANAS: War Activities Committee— Entertaining two-reel subject made by the War Department and showing battles with the Taps.— E. M. Freiburger, Paramount Theatre, D'ewey, Okla. CHAMPS OF THE FUTURE: Sports Parade— Verv good reel in color showing children performing athletic feats.— E. M. Freiburger, Paramount Tlieatre. Dewey, Okla. STUPID CUPID: Merrie Melodies Cartoons— Good color cartoon.— E. M. Freiburger, Paramount Tlieatre, Dewey. Okla. STUPID CUPID: Merrie Melodies— Fair. Seems to take all right.— Harland Rankin, Plaza Theatre, Tilbury Ont., Can. 42 MOTION PICTURE HERALD, JANUARY 6, 1945