Motion Picture Herald (May-Jun 1946)

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^Continued from preceding page) reissue and it will do more business and please more customers than 50 per cent of the new ones. Pictures like this are good for small town situations and can easily be followed and understood and I guarantee your patrons will come out of the theatre at the end with a smile and a grin. You will not have any walkouts or complaints on this one. This is one of the pictures that allows the manager to stand out in front after it is over. Played Tuesday, Wednesday, May 7, 8. — H. D. Arrington, Dutch Mill Theatre, Holland, Texas. Small town and rural patronage. DOLL FACE: Carmen Miranda, Perry Como— This laid the biggest egg of any film I have played on Sunday and Monday dates. Miss Blaine is O.K. but she needs help from a name cast to hold up here. Business off 50 per cent. Picture not too good. With a half a house I was in no mood to judge the merits of the picture. Played Sunday, Monday, May 26, 27. — Charles L. Jones, Elma Theatre, Elma, Iowa. Small town and rural patronage. DOLL FACE: Carmen Miranda, Perry Como — Pleased those who came, but business was off. — C. L. Niles, Niles Theatre, Anamosa, Iowa. DRAGON WYCK: Gene Tierney, Vincent Price— Not a small town picture. Maybe I played it too soon. Played Sunday, Monday, April 20, 21.— George McMillan, Hollywood Theatre, McVille, N. D. FAT J .F.N ANGEL: Dana Andrews, Alice Faye, Linda Darnell — Holiday date made this do unexpected business. Good picture, but Alice Faye is no dramatic actress. Business above normal. Dana Andrews does a good job. Played Wednesday, Thursday, May 29, 30. —Charles L. Jones, Elma Theatre, Elma, Iowa. Small town and rural patronage. HOUSE ON 92nd STREET: William Eythe, Lloyd Nolan — A good story. Some liked it and some didn't. Played MondayWednesday, May 27-29.— K. Walshaw, Broadview Theatre, Broadview, Sask., Can. Small town patronage. JESSE JAMES: Tyrone Power, Nancy Kelly— The reissues really bring them out. Didn't think it would do it when I bought it. Business above average. Played Wednesday, Tliursday, May 29, 30.— Stegelmeir & Fiedler, Grand Theatre, Java, S. D. LEAVE HER TO HEAVEN: Gene Tierney, Cornel Wilde — Easily one of the best pictures of the year. They raved about it. Hit school programs on playdates, but did well anyway. Greatest Technicolor photography I've ever seen. Great picture which pleased ICO per cent. Played Sunday, Monday, May 19, 20.— Charles L. Jones, Elma Theatre, Elma, Iowa. Small town and rural patronage. LEAVE HER TO HEAVEN: Gene Tierney, Dana Andrews — An excellent picture with beautiful scenery. Played Saturday -Monday, May 25-27.— George McMillan, Hollywood Theatre, McVille, N. D. LEAVE HER TO HEAVEN: Gene Tierney, Cornel Wilde — A very good Technicolor picture that has received a tremendous amount of publicity. National Screen Service has a very good trailer on this. It starts out by saying, "What is the eighth deadly sin?". This is what women go for, thinking they are really going to learn something. This picture is good for any situation and was well liked. Some of my patrons remarked that the picture should have been entitled "Leave Her to Hell." This picture will make you a little money, fellows. Played Sunday, Monday, May 5, 6.— H. D. Arrington, Dutch Mill Theatre, Holland, Texas. Small town and rural patronage. SENTIMENTAL JOURNEY: John Payne, Maureen O'Hara— Did a nice business on this picture, although it is a tear-jerker. Played Sunday, Monday, May 26, 27.— K M. Freiburger, Paramount Theatre, Dewey, Okla. STATE FAIR: Dana Andrews, Jeanne Grain, Dick Haymes— A natural for small town patronage. You will have no regrets playing this one. Played Thursday and Saturday, May 23 , 25.— K. Walshaw, Broadview Theatre, Broadview, Sask., Can. Small town patronage. WALK. IN THE SUN, A: Dana Andrews, Huntz Hall — Good picture and good business. I thought people were tired of war pictures but they came out to look at this one, even if there were no women in the cast. Played Sunday, Monday, June 2, 3.— E. M. Freiburger, Paramount Theatre, Dewey, Okla. Small town patronage. United Artists BREAKFAST IN HOLLYWOOD: Tom Breneman, Bonita Granville — It must be the radio show that made them come in at the box office. Was enjoyed by the young and old. Average business. Played Saturday, Sunday, June 1, 2.— Stegelmeir & Fiedler, Grand Theatre, Java, S. D. OUTLAW, THE: Jack Buetel, Jane Russell— The biggest gross in the history of our town. Couldn't see why the picture was banned in so many places as it wasn't near as bad as other features that have passed the censors. Played Sunday-Tuesday, May ^-28.— Burris & Henley Smith, Imperial Theatre, Pocahontas, Ark. PARIS-UNDERGROUND: Constance Bennett, Gracie Fields — Nothing to this feature and business was poor. Better leave it on the shelf or hide somewhere when you play it.— Burris & Henley Smith, Imperial Theatre, Pocahontas, Ark. Universal DALTONS RIDE AGAIN, THE: Alan Curtis, Kent Taylor— A swell Western picture with a different slant that was well received by a handful of people who saw it. Billing was killed by co-billing a "maniac" picture Irom which we had the usual letdown. Farmers and rural show -goers shy away from these murder pictures. The previews always harp on the worst part of all these pictures. Why? Played Friday, Saturday, May 31, June 1.— M. E. (Jack) Hammond, Hart Theatre, Ferndale, Cal. FRONTIER GAL: Rod Cameron, Yvonne De Carlo —One of the best little Technicolor pictures ever put out. Business O.K. Played Thursday, Friday, April 25, 26.— A. D. Brooks, Jr., Cherry Theatre, Havelock, N. C. FRONTIER GAL: Rod Cameron, Yvonne De Carlo —A good color Western which pleased. Business O.K. — C. L. Niles, Niles Theatre, Anamosa, Iowa. HOUSE OF HORRORS: Robert Lowery, Virginia Grey — Program picture which did average business. Routine stuff. Played Tuesday, June 4.— E. M. Frei burger, Paramount Theatre, Dewey, Okla. Small town patronage. LITTLE GIANT: Bud Abbott, Lou Costello— These fellows should slow down. It seems to be the same old gags every time, only expressed differently. Business just fair. Played Thursday, Friday, May 9, 10.— A. D. Brooks, Jr., Cherry Theatre, Havelock, N. C. NIGHT IN PARADISE, A: Merle Oberon, Turhan Bey — Another weak sister at the box office but personally I thought the picture entertaining although a bit corny in spots. Color was magnificent. Played Thursday, Friday, May 30, 31.— W. F. Shelton, Louisburg Theatre, Louisburg, N. C. RIVER GANG: Gloria Jean, John Qualen— Fair mystery adventure played to fair business doubled with a Western.— William G. Clark, Alamo Theatre, Pine Bluff, Ark. SCARLET STREET: Edward G. Robinson, Joan Bennett — Business just fair. Think "perfect crime" ending ruins picture. Played Thursday, Friday, May 23 , 24.— A. D. Brooks, Jr., Cherry Theatre, Havelock, N. C. SCARLET STREET: Edward G. Robinson, Joan Bennett — This is another picture that we do not appreciate showing to our family trade. Such pictures should not be made. Business poor. Too much adverse publicity. Played Sunday, Monday, May 26, 27. — A. C. Edwards, Winema Theatre, Scotia, Cal. Small lumber town patronage. SENORITA FROM THE WEST: Alan Jones, Bonita Granville — Used on weekend double bill. Audience reaction good. Business poor. Played Friday, Saturday, May 31, June 1. — A. C. Edwards, Winema Theatre, Scotia, Cal. Small lumber town patronage. THIS LOVE OF OURS: Merle Oberon, Claude Rains — Business way off. Picture very draggy despite its emotional ending. Played Thursday, Friday, June 30, 31.— A. D. Brooks, Jr., Cherry Theatre, Havelock, N. C. THIS LOVE OF OURS: Merle Oberon, Oaude Rains —They just don't go for love in Tilbury. I guess they are the cold type. Anyway they proved it at the box office, which was pretty poor. Played Wednesday, Thursday, June 5, 6. — Harland Rankin, Plaza Theatre, Tilbury, Ont., Can. THIS LOVE OF OURS: Merle Oberon, Claude Rains — This is a very good picture and wonderful acting, but watch out for this because it is not a small town picture. If your patrons like this kind of picture, play it. Business poor. Played Sunday, Monday, May 19, 20.— Nick Raspa, State Theatre, Rivesville, W. Va. Small town patronage. THIS LOVE OF OURS: Merle Oberon, Qaude Rains — Good love story. Average business. — William G. Clark, Alamo Theatre, Pine Bluff, Ark. TWILIGHT ON THE PRAIRIE: Eddie Quillan, Vivian Austin — A good little hillbilly picture which did above average business on Friday and Saturday. Just the right kind of a show for a small town. Played May 31, June 1. — E. M. Freiburger, Paramount Theatre, Dewey, Okla. Warner Bros. NO TIME FOR COMEIDY: James Stewa.rt, Rosalind (Continued mi following page) MOTION PICTURE HERALD, JUNE 22, 1946 43