Motion Picture Herald (Nov-Dec 1946)

Record Details:

Title:
Motion Picture Herald
Date:
Nov-Dec 1946
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Nov-Dec 1946)
Leaf #:
000487
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
November 03, 2022
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CIRCUS BALLYHOO Spectacular night scene, above, is a view of Botton's Fair which came to Rochester, Kent, England, as opposition to the local theatres. Alan Williams, manager of the Majestic Cinema, tied up with the Fair for the 40-foot illuminated banner which is visible in front of the ferris wheel. Street pole cards, tied in with city safety drive, earned this free plug on "The Big Sleep" for manager Jack Hamacher of the Orpheum in Seattle. Geot££ Ms Way With Women ( SYLVIA SIDNEY IN PARTICULAR,) 10 MM ; &itMbw-Mvcsati lOEYB<TtLLMAN|* and join rae in Ms Protest* V Real carnival flash in these huge banners, right, across the windows of the Greyhound bus terminal in Baltimore, Md. Publicist Gertrude Bunchez promoted the location to bally "No Leave, No Love" at Loew's Century. Sandwich man is put to good use by Arnold Gates, manager of the Stillman in Cleveland, to exploit "Mr. Ace". Flash theatre front for "Tarzan and the Leopard Woman" conveys some semblance of circus promotion. Colorful lithos, animal cutouts and palms lend realism. Credit Fred Walton, manager, Loop theatre, Detroit. MANAGERS' ROUND TABLE, NOVEMBER 30, 1946 105