Motion Picture Herald (Nov-Dec 1946)

Record Details:

Title:
Motion Picture Herald
Date:
Nov-Dec 1946
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Nov-Dec 1946)
Leaf #:
000857
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
November 03, 2022
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WHAT THE PICTURE DID FOR ME . . . the original exhibitors' reports department, established October 14, 1916. In It theatremen serve one another with information about the box office performance of product — providing a service of the exhibitor for the exhibitor. ADDRESS REPORTS: What the Picture Did for Me. Motion Picture Herald, Rockefeller Center, New York 20. Columbia BANDIT OF SHERWOOD FOREST: Anita Louise, Cornel Wilde — Although the picture was in Technicolor they did not turn out very well, but all who saw it enjoyed it. I thought it was a very good picture. Played Monday, Tuesday, Nov. 11, 12.— Mrs. M. D. Williams, Oliver Theatre, Oliver Springs, Tenn. BLONDIE'S LUCKY DAY: Penny Singleton, Arthur Lake — This series continues to please. Played Sunday, Dec. 8. — James C. Balkcom, Jr., Gray Theatre, Gray, Ga. GALLANT JOURNEY: Glenn Ford, Janet Blair— This one didn't draw as I expected. Very weak plot. Glenn Ford is always tops with me. Hope to have him in a better picture soon. Played Monday, Tuesday, Dec. 2, 3. — James C. Balkcom, Jr., Gray Theatre, Gray, Ga. PARDON MY PAST: Fred MacMurray, Marguerite Chapman — We grossed about enough to cover film rental on this. A very bored audience started home before the final reel was over. Played Wednesday, Thursday, Dec. 4, 5.— A. C. Edwards, Winema Theatre, Scotia, Cal. Small lumber town patronage. TEXAS PANHANDLE: Charles Starrett, Tex Harding— As usual, Charles Starret is good as the Durango Kid. There is plenty of action in this series that the Saturday fans like. Played Saturday, Dec. 14. — Abe H. Kaufman, Fountain Theatre, Terre Haute, Ind. THAT TEXAS JAMBOREE: Ken Curtis, Jeft Donnell — This is another of the Columbia musical Westterns which has a little more of fights and action than in some of the previous series, which therefore made it more desirable for our patrons. Good entertainment and you can use more of this type instead of so many murder mystery chiller-dillers, which are about through with our customers. Played Sunday, Monday, Dec. 8, 9. — Abe H. Kaufman, Fountain Theatre, Terre Haute, Ind. THRILL OF BRAZIL: Evelyn Keyes, Keenan Wynn — Technicolor would have helped this super musical. It was fair entertainment, but didn't draw well. Played Monday, Tuesday, Nov. 25, 26— James C. Balk•com, Jr., Gray Theatre, Gray, Ga. Film Classics KID MILLIONS: Eddie Cantor— An oldie that did above average business and pleased all who came. Lots of laughs with the last reel in some kind of ■color. Played Thursday, Friday, Dec. 12, 13. — Tommy Fields, Royal Theatre, Meridan, Miss. Metro-Goldwyn-Mayer BAD BASCOMB: Wallace Beery, Margaret O'Brien — Excellent picture, but business was not so hot. — S. T. Jackson, Jackson Theatre, Flomaton, Ala. BOYS' RANCH: James Craig, Jackie JenkinsSplendid entertainment. It doesn't warrant preferred playing time, but it is good for two days. Played here to good business. Butch is a natural. Played Thursday, Friday. — Troy L. Canady, Dixie Theatre, Swainsboro, Ga. COURAGE OF LASSIE: Elizabeth Taylor, Frank Morgan — Lassie, beautiful scenes in Technicolor and a rental price that is fair is what keeps exhibitors in "business and the patrons happy. In my situation, ■which is a small town, this is tops. More power to Lassie and MGM. Played Thursday, Friday, Dec. 12, 13. — Temple Summer, Palace Theatre, Glen Rose, Texas. EASY TO WED: Van Johnson, Esther WilliamsPlaying this one late hurt us. It is one of MGM's "best musical comedies. Lucille Ball stole the show. Played Wednesday, Thursday. Dec. 4, 5. — James C. Balkcom, Jr., Gray Theatre, Gray, Ga. OUR VINES HAVE TENDER GRAPES: Edward •G. Robinson, Margaret O'Brien — This was a swell picture. Margaret O'Brien draws a nice crowd here. Flayed Friday, Saturday, Dec. 6, 7. — K. Buell, Community Theatre, Murray Harbor, P.E.I., Canda. TWO SISTERS FROM BOSTON: June Allyson, Jimmy Durante — Few walkouts on this and a few good comments. My people just don't like too much good singing. — S. T. Jackson, Jackson Theatre, Flomaton, Ala. WEEKEND AT THE WALDORF: Ginger Rogers, Lana Turner, Walter Pidgeon — Too bad they wasted good stars in such a story and so much film. Plenty of walkouts on this. Played Sunday, Dec. 8. — Ben Brinck, West Point Theatre, West Point, Iowa. Monogram CISCOi KID IN OLD NEW MEXICO, THE: Duncan Renaldo, Martin Carralaga — When folks want to see a Western they don't care about having it mixed up with swords and a costume picture. Suggest the Cisco Kid stick to the cowboy formula. Played Tuesday, Dec. 10. — Abe H. Kaufman, Fountain Theatre, Terre Haute, Ind. FRONTIER FEUD: Johnny Mack Brown, Raymond Hatton — Good program Western. Brown always seems to please my patrons.— S. T. Jackson, Jackson Theatre, Flomaton, Ala. IN FAST COMPANY: Leo Gorcey, Huntz HallVery good weekend action picture that we found suited our rural folks. Played Friday, Saturday, Dec. 13, 14.— Harland Rankin, Plaza Theatre, Tilbury, Ont., Can. SUSPENSE: Belita, Barry Sullivan— A very different mystery. Really had suspense. Mixture of excellent skating scenes, short, curt speeches, and fine photography made this way out of the ordinary mystery pictures. Well accepted by below average patronage. Played Sunday, Monday, Dec. 8, 9. — Charles L. Jones, Elma Theatre, Elma, Iowa. Paramount BRIDE WORE BOOTS, THE: Barbara Stanwyck, Robert Cummings — Likely you will be disappointed on this, but it did average business for two days. Played Thursday, Friday. — Troy L. Canaday, Dixie Theatre, Swainsboro, Ga. JUNGLE PRINCESS: Dorothy Lamour— This old one held up well. Played Wednesday, Nov. 27. — James C. Balkcom, Jr., Gray Theatre, Gray, Ga. KITTY: Paulete Goddard, Ray Milland— Had several walkouts on this one, but I am sure if they had stayed a little longer they would have liked it. Everyone who stayed liked it, especially those who had read the book. Played Monday, Tuesday, Nov. 18, 19.— Mrs. M. D. Williams, Oliver Theatre, Oliver Springs, Tenn. NATIONAL BARN DANCE: Jean Heather, Charles Quigley — Second time I have shown this one and it is still good. How about another like this, Paramount? — S. T. Jackson, Jackson Theatre, Flomaton, Ala. STRANGE LOVE OF MARTHA IVERS: Barbara Stanwyck, Van Heflin — This is a fair drama but it is too long. The title is also too long. It has a tragic ending and no comedy relief. Business was fair. If you never play it. you haven't missed anything. Played Wednesday, Thursday, Dec. 4, 5. — E. M. Freiburger, Paramount Theatre, Dewey, Okla. PRC CARAVAN TRAIL, THE: Eddie Dean, Al La Rue— This is certainly the best Eddie Dean feature. Better color than usual. Played Friday, Saturday, Dec. 6, 7. —James C. Balkcom, Jr., Gray Theatre, Gray, Ga. DANNY BOY: Robert "Buz" Henry, Sybil Merritt — This is a swell dog picture for the kids. Business was very good. Played Tuesday, Dec. 3. — E. M. Freiburger, Paramount Theatre, Dewey, Okla. I HOW DO YOU DO?: Bert Gordon, Harry Von Zell — Everyone liked it. Enough said. Played Thursday, Friday, Nov. 28, 29.— Mrs. M. D. Williams, Oliver Theatre, Oliver Springs, Term. WIFE OF MONTE CRISTO: John Loder, Lenore Aubert — One o? the best from PRC. Fast action and good suspense. Played Sunday, Dec. 1. — James C. Balkcom, Jr,. Gray Theatre, Gray, Ga. RKO Radio FALCON'S ALIBI, THE: Tom Conway, Rita Corday — Used on a double bill with "If I'm Lucky." This series definitely has a following. This one is not as good as some I have played. Business fairly good because the public is too interested in Christmas shopping to attend the pictures. Played Thursday-Saturday, Nov. 28-30. — Bruce M. Sweet, Opera House Theatre, Fillmore, N. Y. HEARTBEAT: Ginger Rogers, Jean Pierre Aumont — This is a fair show which did average business. She has made better pictures. Played Wednesday, Thursday, Dec. 11, 12. — E. M. Freiburger, Paramount Theatre, Dewey, Okla. KID FROM BROOKLYN, THE: Danny Kaye, Virginia Mayo — This is comedy and entertainment aplenty. Should go well anywhere. Did good business for small town patronage. Flayed Sunday, Monday.— Troy L. Canady, Dixie Theatre, Swainsboro, Ga. SUNSET PASS: James Warren, Nan Leslie— This Zane Grey Western pleased our Friday and Saturday crowd. Play it. Played Dec. 6, 7.— E. M. Freiburger, Paramount Theatre, Dewey, Okla. Republic CALIFORNIA GOLD RUSH: Bill Elliott, Alice Fleming— Who could ask for anything better than to have Red Ryder and Little Beaver? This had action galore. Played Thursday, Nov. 28— James C. Balckom, Jr., Gray Theatre, Gray, Ga. GRISSLYS MILLIONS: Virginia Gray, Paul Kelly — Very good program picture. — S. T. Jackson, Jackson Theatre, Flomaton, Ala. MY PAL TRIGGER: Roy Rogers, Dale Evans— By far Rogers' best. Did very well with it and it pleased completely. Has good exploitation angles. Played Friday, Saturday, Nov. 29, 30. — Charles L. Jones, Elma Theatre, Elma, Iowa. OUT CALIFORNIA WAY: Monte Hale, Adrian Booth — Had Monte Hale in person with this picture. We had bad weather, but we set a new amidweek record. I had already played Monte's two releases which topped Roy Rogers'. Six months from now, with good pictures, Monte should be king of the cowboys. Played Tuesday, Wednesday. Dec. 10, 11. — Temple Summers, Place Theatre, Glen Rose, Texas. RAINBOW OVER TEXAS: Roy Rogers, Dale Evans — This was tops in Western entertainment. It went over well on a weekend double bill. Flayed Friday, Saturday, Dec. 5, 6. — A. C. Edwards, Winema Theatre, Scotia, Cal. Small lumber town patronage. RENDEZVOUS WITH ANNIE: Eddie Albert, Faye Marlowe — Here is a sleeper. Should be played Sunday. They told me about this on the streets the next day. May bring it back as corn-picking time held the crowd to about average. This one is a honey. Played Wednesday, Thursday. Dec. 4, 5. — Charles L. Jones, Elma Theatre, Elma, Iowa. UNDERCOVER WOMAN: Stephanie Bachelor, Robert Livingston — Just a little quickie which will not stand alone. Played Tuesday, Dec. 3. — E. M. Freiburger, Paramount Theatre, Dewey, Okla. (Continued on following page) MOTION PICTURE HERALD, DECEMBER 28, 1946 45