Motion Picture Herald (Mar-Apr 1947)

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i : £) 'I J ] J ! 5 CHARM BUILT IN • • • A BSENCE of extraneous decoration marks the design of Paramount Enterprises' new Shores theatre in Miami, Fla. Seating approximately 1000 on a single floor, it is constructed of concrete blocks, stuccoed and waterproofed, with bowstring steel trusses and built-up roof on metal deck. The architects were Steward & Skinner of Miami, with Kemp, Bunch & Jackson, Jacksonville, as associates. ■ The upper face of the facade is o stucco, that below the marquee stucco above a marble base. Entrance doors are Formica with rubbed architectural glass transoms. The marquee, which has a stucco soffit, is tan and turquoise porcelain with neon trim in white and green. A vestibule leads into a spacious lobby (upper left) which has plaster walls painted deep turquoise. Plaster ceiling and pilasters are bone white, the terrazzo floor coral pink and green. Poster frames are mahogany. A corner candy bar and popcorn booth is done in coral and white. The foyer treatment consists in walls of natural walnut veneer, plaster ceiling bone white, red-tanrust carpeting in a floral design, and a fountain piece with mirrors framed by Flexglass columns and tile. 16 BETTER THEATRES, APRIL 5, 1947