Motion Picture Herald (Mar-Apr 1947)

Page scan 000751 from Motion Picture Herald

Record Details:

Title:
Motion Picture Herald
Date:
Mar-Apr 1947
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Mar-Apr 1947)
Leaf #:
000751
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
May 30, 2024
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PICTURE CROSSES A statistical compilation and comparison of Box Office Performance in first run theatres Figures directly below picture title compare estimated dollar gross with average gross and show relative percentage of all engagements tabulated. Figures opposite theatre names represent percentage of tabulated grosses to average weekly business based on the six months' period ending January 31, 1947. SYMBOLS: (DB) Double Bill— associate feature title; (SA) Stage Attraction; (MO) MoveOver Run; (AA) Advance Admission. INDEX: Over-all performance percentage figures from previously published final reports appear in Service Data section of Product Digest. See last column of Release Chart for Index. THE ECC AND I (Univ.) First Report: Total Gross Tabulated $282,900 Comparative Average Gross 168,800 Over-all Performance 167.4% CINCINNATI— Keith's, 1st week 243.3% CINCINNATI— Keith's, 2nd week 180.7% INDIANAPOLIS— Keith's, 1st week .... 205.4% INDIANAPOLIS— Keith's, 2nd week .... 191.7% KANSAS CITY— Esquire, 1st week 176.1% KANSAS CITY— Esquire, 2nd week .... 170.4% KANSAS CITY— Uptown, 1st week 201.4% KANSAS CITY— Uptown, 2nd week .... 197.0% LOS ANGELES— Iris, 1st week 168.7% LOS ANGELES— Iris, 2nd week 156.2% LOS ANGELES — Ritz, 1st week 154.9% LOS ANGELES— Eitz, 2nd week 115.9% LOS ANGELES— Studio. 1st week 148.8% LOS ANGELES— Studio. 2nd week 125.0% LOS ANGELES— United Artists. 1st week . . 258.3% LOS ANGELES— United Artists. 2nd week . . 129.4% TORONTO— Uptown, 1st week 147.7% TORONTO— Uptown, 2nd week 115.3% • THE MACOMBER AFFAIR (U.AJ First Report: Total Gross Tabulated Comparative Average Gross Over-all Performance $78,800 75,900 103.8% ATLANTA— Loew's Grand 115.6% BALTIMORE— Century 98.2% INDIANAPOLIS— Loew's 88.6% (DB) Blondie's Holiday (Col.) KANSAS CITY— Midland 104.6% (DB) Millie's Daughter (Col.) TORONTO— Loew's 113.6% THE LOCKET (RKO) Final Report: Total Gross Tabulated $424,100 Comparative Average Gross 437,200 Over-all Performance 97.0% BALTIMORE— Hippodrome 87.5% (SA) Vaudeville BOSTON— Memorial 106.0% (DB) Sinsin' In the Corn (Col.) BUFFALO— 20th Century 110.3% (DB) Queen of Burlesque (PRC) CHICAGO— Palace 95.0% (DB) Sweetheart of Sigma Chi (Mono.) CINCINNATI— RKO Palace 73.1% CLEVELAND— RKO Palace 63.7% DENVER— Orpheum 107.7% (DB) Beat the Band (RKO) KANSAS CITY— Orpheum 86.1% (DB) Beat the Band (RKO) LOS ANGELES— Belmont, 1st week .... 120.4% (DB) Code of the West (RKO) LOS ANGELES — Belmont, 2nd week .... 72.2% (DB) Code of the West (RKO) LOS ANGELES — El Rey, 1st week 130.4% (DB) Code of the West (RKO) LOS ANGELES— El Rey. 2nd week 101.4% (DB) Code of the West (RKO) LOS ANGELES— OTpheum. 1st week .... 130.6% (DB) Code of the West (RKO) LOS ANGELES— Orpheum, 2nd week .... 73.8% (DB) Code of the West (RKO1) MINNEAPOLIS— RKO' Orpheum 119.3% NEW YORK— Palace. 1st week 118.2% NEW YORK— Palace. 2nd week 74.3% NEW YORK— Palace, 3rd week 50.6% OMAHA— RKO Brandeis 103.8% (DB) Beat the Band (RKO) PHILADELPHIA— Karlton. 1st week .... 219.7% PHILADELPHIA— Karlton. 2nd week . . . 159.3% PHILADELPHIA— Karlton. 3rd week .... 110.0% PHILADELPHIA— Karlton, 4th week .... S2A% SALT LAKE CITY— Centre 99.3% SALT LAKE CITY— Studio. MO 1st week . . 109.0% SALT LAKE CITY— Studio. MO 2nd week . . 109.0% SAN FRANCISCO— Golden Gate 84.9% (SA) Vaudeville TORONTO— Shea's 108.2% THE FABULOUS DORSEYS (U.A First Report: Total Gross Tabulated Comparative Average Gross Over-all Performance $130,000 133,900 97.0% LO'S ANGELES— Music Hall Beverly Hills, 1st week 104.1% (DB) Little Iodine (UA) LOS ANGELES— Music Hall Beverly Hills, 2nd week 62.5% (DB) Little Iodine (UA) LOS ANGELES— Music Hall Downtown. 1st week 137.9% (DB) Little Iodine (UA) LOS ANGELES — Music Hall Downtown, 2nd week 68.9% (DB) Little Iodine (UA) LOS ANGELES— Music Hall Hawaii. 1st week 100.0% (DB) Little Iodine (UA) LOS ANGELES— Music Hall Hawaii, 2nd week 66.6% (DB) Littlej Iodine (UA) LOS ANGELES— Music Hall Hollywood, 1st week 108.6% (DB) Little Iodine (UA) LOS ANGELES— Music Hall Hollywood, 2nd week 65.2% (DB) Little Iodine (UA) Ml.WKAl'i IL1S— State "5."% PHILADELPHIA— Stanton. 1st week .... 133.5% PHILADELPHIA— Stanton, 2nd week .... 133.5% PITTSBURGH— Warner 120.4% SAN FRANCISCO— United Artists. 1st week . 87.1% (DB) The Phantom Thief (Col.) SAN FRANCISCO— United Artists, 2nd week . .->6.S% " (DB) The Phantom Thief (Col.) • THE BRASHER DOUBLOON (20th-Fox) First Report: Total Gross Tabulated $66,000 Comparative Average Gross 69,400 Over-all Performance 95. 1 % BALTIMORE— New 107.7% KANSAS CITY— Tower 100.0% (DB) Fabulous Suzanne (Rep.) PITTSBURGH— Fulton. 1st week 92.7% PITTSBURGH— Fulton. 2nd week 77.3% SALT LAKE CITY — Rialto 127.6% (DB) 'Neath Canadian Skies (Screen Guild) SAN FRANCISCO— Warfield S9.0% (DB) Alexander's Ragtime Band (R) (20th-Fox) Warner Seeks Industry Drive For Americanism Anti-American influences currently at work have inspired Jack L. Warner, vicepresident in charge of production for Warner Brothers, to call for a "militant intensification of the motion picture industry's fight against un-American ideologies." Coupled with the announcement of production plans for a new feature exposing the effects of Communism and Fascism influences upon American democracy, Mr. Warner issued this statement : "We believe that our films must reflect positive Americanism founded on the fundamental principles of the Declaration of Independence, our Constitution and our Bill of Rights. . . . America needs awakening. The backsliders, the in-betweeners and the straddlers are too content to drift with the dangerous tides the subversive elements are stirring. And too many sound-to-the-core Americans are thoughtlessly ignoring those tides. W'e've got to jar ourselves into alert awareness of what is going on." The instrument Mr. W'arner is going to use is "Up Until Now," which will not be "a middle of the road" picture. With a background in Boston, the feature will detail America's "war against threats to American Democracy," according to Mr. Warner. Location sites for the picture have already been picked. The picture, said the producer, "is not the opening gun by 40 years. It will not be a single barrage. We are working on other topical stories to combat insidious influences that threaten our country. We will shoot them as rapidly as they are ready for production." ASCAP To Talk Increase With Exhibitor Leaders Officials of the American Society of Composers, Authors and Publishers are seeking to arrange meetings with exhibitor leaderfor a discussion of ASCAP's proposed increase in music tax rates. Last week. ASCAP met with Herman Levy, genera! counsel of Motion Picture Theatre Owners of America, who has stated his opposition to the proposed increase. It has been indicated that ASCAP will seek meetings with representatives of Allied States and other organizations. MGM's Metro Theatre Opens in Belgium Metro-Goldwyn-Mayer's Metro theatre in Antwerp, Belgium, opened April 11 with Arthur M. Loew, president of Loew's International, in attendance. The opening picture was "Thrill of a Romance." The Metro, which had been known as the Scala, was damaged by buzz-bombs during the war. Acquired by Loew's, it has been completely rebuilt and re-equipped. MOTION PICTURE HERALD, APRIL 26, 1947 5 3