Motion Picture Herald (May-Jun 1947)

Record Details:

Title:
Motion Picture Herald
Date:
May-Jun 1947
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (May-Jun 1947)
Leaf #:
000459
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
August 29, 2022
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All walls of the University auditorium, above a wainscot of furred cement plaster painted crimson, are of glass fabric in scarlet on gray ground, with zigzag striping except for panels at each side of rear wall, which is striped vertically. The plaster ceiling is painted powder blue at sides, medium blue adjoining a dropped center panel, and dark blue in the panel, which mounts Agitair air diffusers. Lensed downlights extended along the adjoining strips, and side walls •carry luminaires with filament lamp troughs beneath circular plaques in gray with a scarlet "O". The filament lamps are on two circuits, one for running light. Seating approximately 1000, the auditorium has a bowled-reverse floor slope. The chairs, Kroehler ■push-back, are covered in maroon mohair. The screen platform 'has a rostrum at each side for student participation, and adjoining one is a Hammond organ. Roger Garret, long a theatre organist in Columbus, manages the University and broadcasts from the theatre daily. The University is air-conditioned throughout, with a York compressor for cooling and McQuay transfer coils. ■ The women's lounge (above) has walls painted at entrance and elsewhere paper in scarlet and gray stripes. The cosmetic shelf is black glass over plywood supported by chrome standards. Above the mirrors extend fluorescent lamps, but general illumination is by neon in ceiling cornice troughs. ... At left is the refreshment bar built into the left wall of the lobby. The counter is walnut with a clear glass top admitting illumination into the case from downlights with egg-crate louvers. BETTER THEATRES, MAY 31, 1947 17