Motion Picture Herald (Aug-Oct 1947)

Page scan 000604 from Motion Picture Herald

Record Details:

Title:
Motion Picture Herald
Date:
Aug-Oct 1947
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Aug-Oct 1947)
Leaf #:
000604
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
May 30, 2024
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IDEAS tor SHOWMEN Manager Ted Kirkmeyer's usherettes, left, at the Egyptian theatre, Ogden, Utah, indicate the winning time in an egg hatching contest for "The Egg and I". The contest was a huge success. The name of this picture escapes us, but it has something to do with Hawaii, Cuba or the Virgin Islands. The girls are usherettes at the State theatre, San Francisco. Passersby could hardly miss this "Lured" banner which was located at a construction site just around the corner from Loew's theatre, Houston, Tex. Alice Gorham, advertising manager for United Detroit Theatres, designed this giant lobby setpiece for "The Unfinished Dance" at the Palms theatre, Detroit. Usher Joseph Martin looks it over. Giant book, left, helped exploit "Anna and the King of Siam" at the Gran Cine Monumental, Buenos Aires. Huge replicas of the Ostrich and Dinosaur highlight the lobby display, right, for "Fantasia" at the Queen's theatre, Hongkong. Wu Shun Tak is manager. 52 MOTION PICTURE HERALD, OCTOBER II, 1947