Motion Picture Herald (Jan-Feb 1948)

Record Details:

Title:
Motion Picture Herald
Date:
Jan-Feb 1948
Publisher:
[New York, N.Y. : Quigley Pub. Co.]
Volume:
Motion Picture Herald (Jan-Feb 1948)
Leaf #:
000315
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
August 28, 2022
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PICTURE CROSSES A statistical compilation and comparison of Box Office Performance in first run theatres Figures directly below picture title compare estimated dollar gross with average gross and show relative percentage of all engagements tabulated. Figures opposite theatre names represent percentage of tabulated grosses to average weekly business based on the six months' period ending October 31, 1947. SYMBOLS: (DB) Double Bill— associate feature title; (SA) Stage Attraction; (MO) MoveOver Run; (AA) Advance Admission. INDEX: Over-all performance percentage figures from previously published final reports appear in Service Data section of Product Digest. See last column of Release Chart for Index. THE SENATOR WAS INDISCREET (Univ.) First Report: Total Gross Tabulated $413,200 Comparative Average Gross 406,900 Over-all Performance 101.0% BALTIMORE— Keith's 121.6% BUFFALO— Lafayetfte 136.9% CHICAGO — Palace, 1st week 154.1% CHICAGO— Palace, 2nd week 104.1% DENVER— Denver 84.4% (DB) Mary Lou (CoL) DENVER— Esquire 73.5% (DB) Mary Lou (Col.) KANSAS CITY— Tower 77.8% KANSAS CITY — Uptown 91.8% LOS ANGELES— Guild, 1st week 93.3% (DB) The Chinese Ring (Mono.) LOS ANGELES— Guild, 2nd week 73.3% (DB) The Chinese Ring (Mono.) LOS ANGELES— Iris, 1st week 146.6% LOS ANGELES— Iris, 2nd week 93.3% LOS ANGELES— Iris, 3rd week 73.3% LOS ANGELES— Ritz, 1st week 154.0% LOS ANGELES— Ritz, 2nd week 110.0% LOS ANGELES— Ritz, 3rd week 85.0% LOS ANGELES— Studio, 1st week 154.9% LOS ANGELES— Studio, 2nd week 105.6% LOS ANGELES— Studio, 3rd week 84.5% LOS ANGELES— United Artists, 1st week . . 80.2% (DB) The Chinese Ring (Mono.) LOS ANGELES— United Artists, 2nd week . . 72.9% (DB) The Chinese Ring (Mono.) LOS ANGELES— United Artists. 3rd week . . 50.0% (DB) The Chinese Ring (Mono.) NEW YORK— Criterion, 1st week 106.6% NEW YORK— Criterion, 2nd week 133.3% NEW YORK— Criterion, 3rd week 93.3% NEW YORK— Criterion, 4th week 66.6% SAN FRANCISCO— Orpheum, 1st week . . . 131.2% SAN FRANCISCO— Orpheum, 2nd week . . . 90.6% SAN FRANCISCO— Orpheum, 3rd week . . . 71.8% MY WILD IRISH ROSE (WB) Final Report: Total Gross Tabulated $951,900 Comparative Average Gross 922,500 Over-all Performance 103.1% ATLANTA— Fox 118.6% ATLANTA— Roxy, MO 1st week 114.5% BALTIMORE— Stanley, 1st week 115.6% BALTIMORE — Stanley, 2nd week 100.0% BOSTON— Metropolitan 88.6% (DB) The Chinese Ring (Mono.) BOSTON— Fenway, MO 1st week 111.1% (DB) The Chinese Ring (Mono.) BOSTON— Fenway, MO 2nd week 101.8% (DB) The Chinese Ring (Mono.) BOSTON— Paramount, MO 1st week .... 118.6% (DB) The Chinese Ring (Mono.) BOSTON— Paramount, MO 2nd week . . . 111.1% BUFFALO— Buffalo 107.5% BUFFALO— Hippodrome, MO 1st week . . . 88.5% CINCINNATI — RKO Albee, 1st week . . . 157.6% CINCINNATI— RKO Albee, 2nd week . . . 84.2% CINCINNATI — RKO Shubert, MO 1st week . 85.7% CLEVELAND— Warner's Hippodrome, 1st week 169.3% CLEVELAND— Warner's Hippodrome, 2nd week 105.8% CLEVELAND— Warner's Lake, MO 1st week 83.3% DENVER— Denver 129.8% (BD) Blondie's Anniversary (Col.) DENVER— Webber 128.5% (BD) Blondie's Anniversary (Col.) DENVER— Aladdin, MO 1st week 90.0% (BD) Blondie's Anniversary (Col.) DENVER— Rialto, MO 2nd week 97.3% (DB) Blondie's Anniversary (Col.) INDIANAPOLIS— Circle, 1st week .... 130.7% INDIANAPOLIS— Circle, 2nd week .... 88.4% INDIANAPOLIS— Keith's, MO 1st week . . 62.5% KANSAS CITY— Paramount 165.3% LOS ANGELES— Warners Downtown, 1st week 122.1% LOS ANGELES— Warners Downtown, 2nd week 96.5% LOS ANGELES— Warners Downtown, 3rd week 76.7% LOS ANGELES— Warners Hollywood, 1st week 112.6% LOS ANGELES— Warners Hollywood. 2nd week 92.7% LOS ANGELES— Warners Hollywood, 3rd week 64.9% LOS ANGELES— Warners Wiltern, 1st week . 125.9% LOS ANGELES— Warners Wiltern, 2nd week . 107.9% LOS ANGELES— Warners Wiltern, 3rd week . 70.5% MINNEAPOLIS— Radio City 101.7% MINNEAPOLIS— Century, MO 1st week . . . 113.6% MINNEAPOLIS— Century, MO 2nd week . . 80.3% MINNEAPOLIS— Lyric, MO 3rd week . . . 69.0% NEW YORK— Strand, 1st week 88.0% (SA) Ink Spots and others NEW YORK— Strand, 2nd week 109.5% (SA) Ink Spots and others NEW YORK— Strand, 3rd week 80.2% (SA) Ink Spots and others NEW YORK— Strand, 4th week 76.3% (SA) Ink Spots and others OMAHA— Paramount 156.0% OMAHA— Omaha, MO 1st week 78.4% (DB) The Crimson Key OMAHA— Omaha, MO 2nd week 56.9% (DB) The Crimson Key PHILADELPHIA— Mastbaum, 1st week . . 176.4% PHILADELPHIA— Mastbaum, 2nd week . . 135.5% PHILADELPHIA— Mastbaum, 3rd week . . 65.2% PITTSBURGH— Stanley, 1st week 110.4% PITTSBURGH— Stanley, 2nd week .... 92.4% PITTSBURGH— Warner, MO 1st week . . . 55.5% SAN FRANCISCO— Paramount, 1st week . . 127.3% SAN FRANCISCO— Paramount, 2nd week . . 66.0% ST. LOUIS— St. Louis, 1st week 130.4% (DB) The Chinese Ring (Mono.) ST. LOUIS— St. Louis, 2nd week 119.4% (DB) The Chinese Ring (Mono.) ST. LOUIS— St. Louis, 3rd week 81.5% (DB) The Chinese Ring (Mono.) THE SWORDSMAN (Col.) Intermediate Report: Total Gross Tabulated $395,900 Comparative Average Gross 387,000 Over-all Performance 1 02.3% BALTIMORE— Hippodrome, 1st week . . . 104.7% (SA) Vaudeville BALTIMORE— Hippodrome, 2nd week . . . 94.2% (SA) Vaudeville CHICAGO— Garrick 170.0% CINCINNATI— RKO Albee 73.3% DENVER— Denver 97.4% (DB) Glamour Girl (Col.) DENVER— Esquire 73.5% (DB) Glamour Girl (Col.) DENVER— Aladdin, MO 1st week 50.0% (DB) Glamour Girl (Col.) INDIANAPOLIS— Loew's 117.6% (DB) Glamour Girl (Col.) KANSAS CITY— Midland 125.7% (DB) Blondie's Anniversary (Col.) NEW YORK— Capitol, 1st week 105.5% (SA) Gertrude Niesen and others NEW YORK— Capitol, 2nd week 89.4% (SA) Gertrude Niesen and others PHILADELPHIA— Boyd, 1st week .... 137.0% PHILADELPHIA— Boyd, 2nd week .... 111.8% PHILADELPHIA— Boyd, 3rd week .... 68.0% PITTSBURGH— Harris 98.4% SAN FRANCISCO— Orpheum, 1st week . . . 100.0% (DB) Blondie's Anniversary (Col.) SAN FRANCISCO— Orpheum, 2nd week . . . 84.3% (DB) Blondie's Anniversary (Col.) ST. LOUIS— Ambassador 121.2% (DB) Main Street Kid (Rep.) Observe Fiftieth Anniversary International Ticket Co., Newark, N. J., will observe its fiftieth anniversary this year. Charles Manshel, founder, is still active. Leo Brecher president, 58th Street Plaza Theatre, Inc. New York, says: "WE CONSIDER ALTEC SERVICE AS REAL FRIENDS OF SHOW BUSINESS" ^*The motion picture industry today has got to meet serious challenges to its hold on its customers. You've got to meet these challenges by improving your entertainment every way you can. Getting the most out of the sound is certainly a "must"1 today. The Altec people, over the years, have proved they are working for the best interests of the theatres." JMJC 250 West 51th Street New York 19, N. Y. Altec Service, known for its service "''over and above the contract" is a vital ingredient of your theatre 's ability to meet successfully the competition of other forms of entertainment. An Altec Service contract is the soundest long term investment an exhibitor can make today. THE SERVICE ORGANIZATION OF THE MOTION PICTURE INDUSTRY MOTION PICTURE HERALD, JANUARY 31, 1948 SIS