Motion Picture Herald (Oct-Dec 1951)

Record Details:

Title:
Motion Picture Herald
Date:
Oct-Dec 1951
Publisher:
New York, Quigley Publishing Co.
Volume:
Motion Picture Herald (Oct-Dec 1951)
Leaf #:
000515
Language:
English
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 28, 2024
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IT NAMES yOU-AND THOUSANDS OF OTHERS AS BENEFICIARIES prem/am Here’s something to be Thankful for — During this Thanksgiving season let us oil be thankful that the amusement industry has undertaken this wonderful humanitarian work— that of routing TB — man's most deadly disease. Your contribution gives you MEMBERSHIP in the WILL ROGERS MEMORIAL HOSPITAL and hst/re^... 1. ~Care for those in the amusement industry who are afflicted with tuberculosis...to return them to their families, their jobs, in good heallh—mentally and physically 2. — Advancement of a tuberculosis educotional program throughout the industry—to help stop TB before if becomes seriously entrenched 3. — Development of research in this field; ever seeking better and more advanced methods of controlling and curing TB 4 — Continued search for the hidden cause and source of TB infection, and help in developing prevention and medication If you’re an exhibitor— get every employee to contribute to the hospital fund —to Join. If you're an employee— JOINI— and be thankful that you’re a part owner in the Amusement Industry's only hospital. h/nc^hhcf OF INSURANCE COVERAGE IS THISP It’s not a written policy— yet its benefits have been available for a quarter of a century to help ANYONE in the amusement industry (and their families) to combat and conquer tuberculosis—at no cost! It’s your membership in the Variety ClubsWill Rogers Memorial Hospital at Saranac Lake ...and the premium is only your voluntary contribution to the Hospital Fund. THE WILL ROGERS MEMORIAL HOSPITAL has earned the enviable record of 90% plus in cures of tuberculosis... a tribute to its sincerity, its techniques, and its facilities. Of 853 patients admitted— at no cost— 771 were completely cured —rehabilitated, and returned to useful and happy lives. The hospital employs the greatest medical knowledge and equipment. It maintains an institution valued at a million-and-a-half dollars. It Anyone in the amusement industry who needs it is offered free core and the best medical attention available to combat TB renders individual care, and it conducts a constant and intense educational and research program purely on the voluntary contributions of the amusement industry, which is blessed with the biggest heart in the world, and... life cars fir oufou/n ' VARIETY ClUBS-WILl ROGERS MEMORIAE HOSPITAL The only hospital operated by and for the amusement industry 1501 Broadway, Room 2011, New York 18, N. Y. • BRyont 9-0146-7