Motion Picture Herald (Apr-Jun 1952)

Record Details:

Title:
Motion Picture Herald
Date:
Apr-Jun 1952
Publisher:
New York, Quigley Publishing Co.
Volume:
Motion Picture Herald (Apr-Jun 1952)
Leaf #:
000849
Language:
English
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 28, 2024
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. . NONE LESS than Mayor Hume of Vancouver awards stars of merit to Odeon circuit employees cited for courtesy. Above, he congratulates Bert Ellis, Paradise theatre doorman, left. With them are AI Mitchell, Paradise manager; and Earl Hayter, right, circuit supervisor. EN ROUTE. Mr. and Mrs. Charles EInfeld aboard ship. The 20th-Fox vicepresident Is conducting merchandising meetings abroad, and planning the multiple world premiere of "The Snows of Kilimanjaro." IVANHOE. That's Robert Taylor being violent, above. In the MGM classic. Opening soon at the Radio City Music Hall, New York, it wl II be the 69th MGM picture there, and the fourth this year. OPENING, of the new UniversalInternational exchange, in Atlanta. Above, at the refreshing ceremonies: back to camera, Tom Lucy; Gene Skinner, of drive-in theatres; F. G. Storey, and Tom Jones, Community Theatre Company; Charles Feldman, U-l domestic sales manager; and W. D. Kelly, branch manager. By the Herald MARKING the production start of "Main Street to Broadway"; a cocktail party at New York's 21 Club. Lester Cowan and Arthur Schwartz, production principals, are seen with actress Celeste Holm. PLANNING, left, for the dedication of the Bradley Field, Conn., new Terminal Building, at which film stars will appear. Seated, Mary Jo Devlin, MGM starlet. Standing: Lou Cohen, Loew's Poll, Hartford; Floyd Fitzsimmons and Arthur Canton, MGM; Harry F. Shaw, Loew's Poll division manager; and Francis Murphy, Hartford Times publisher. MOTION PICTURE HERALD. JUNE 28. 1952 II