Motion Picture Herald (1954)

Record Details:

Title:
Motion Picture Herald
Date:
1954
Publisher:
New York, Quigley Publishing Co.
Volume:
Motion Picture Herald (Oct-Dec 1954)
Leaf #:
00010
Language:
English
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
May 30, 2024
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DL id wee, L in pictured PARAMOUNT opens its newest romantic comedy "Sabrina" at the Criterion in New York, above, to the plaudits of the critics and public. ATTENDING the opening at right are Paul Raibourn, Paramount vice president, and Jerry Pickman, national director of advertising, publicity and exploitation. CECIL B. DEMILLE, above left, outlines his production plans for "The Ten Commandments" in New York before sailing for Egypt to begin shooting. Listening attentively are Adolph Zukor, center, and Barney Balaban. "BAREFOOT CONTESSA," below. Ava Gardner and Humphrey Bogart in a tense scene from the Joseph Mankiewicz picture which United Artists opened Wednesday night at the Capitol, New York. The picture is reviewed in this week's Product Digest. ADOLPH ZUKOR, left, guest speaker, and Vice-Admiral Harold G. Bowen, director of the Edison Foundation, examine the replica of Thomas A. Edison's "Black Maria" at dedication ceremonies at West Orange, N. J., last week. JACK ARTHUR, below, veteran of 52 years in show business, who recently resigned from Famous Players Canadian, last week was named recipient of the "Pioneer of the Year" award of the Canadian Picture Pioneers. WALTER BRANSON, below right, RKO sales head and Joseph Tushinsky, discuss SuperScope sales plans before leaving New York for Europe. With them is Edwin J. Smith, Jr., assistant foreign sales manager, left.