Motion Picture Herald (Oct-Dec 1955)

Record Details:

Title:
Motion Picture Herald
Date:
Oct-Dec 1955
Publisher:
New York, Quigley Publishing Co.
Volume:
Motion Picture Herald (Oct-Dec 1955)
Leaf #:
000118
Language:
English
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 28, 2024
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Rebuilt for FRONT AND LOBBY : Glass, brick in dark grey and black and white marble are used for the front of the Babylon (above) with the mezzanine level opened to the street and lobby by a large window (right). On either side of the three pairs of entrance doors are two windows used to hang poster display cases against a curtain background. The front canopy is of steel with a cement plaster soffit containing downlights. The box-office (at right below) is a small glass enclosure which is trimmed in formica-covered wood. Picturing and describing modernization of Associated Prudential’s Babylon theatre on Long Island, New York, which was rebuilt following a fire. Architect: Maurice Sornik, New York. 22 MOTION PICTURE HERALD, OCTOBER 8, 1955