Motion Picture Herald (Apr-Jun 1956)

Page scan 000765 from Motion Picture Herald

Record Details:

Title:
Motion Picture Herald
Date:
Apr-Jun 1956
Author:
Quigley Publishing Co.
Publisher:
New York, Quigley Publishing Co.
Volume:
Motion Picture Herald (Apr-Jun 1956)
Leaf #:
000765
Language:
English
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
May 30, 2024
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FILM BUYERS RATING Film buyers of independent circuits in the U. S. rate current product on the basis of its performance in their theatres. This report covers 83 attractions, 2,881 play dates. Titles run alphabetically. Numerals refer to the number of engagements on each attraction reported. The tabtilation is cumulative. Dagger (j) denotes attractions published for the first time. Asterisk (*) indicates attractions which are listed for the last time. EX means Excellent; AA — Above Average AV — Average; BA — Below Average; PR — Poor. EX AA AV BA PR Alexander the Great (U.A.) 2 1 6 1 All That Heaven Allows (U-l) 5 28 23 20 4 Anything Goes (Par.) 3 4 1 1 1 14 Artists and Models (Par.) 10 33 19 7 2 At Gunpoint (A.A.) — 1 12 27 3 Backlash (U-l) _ 15 3 17 3 Battle Stations (Col.) — 7 2 2 1 Benny Goodman Story, The (U-l) 1 12 14 29 19 Birds and the Bees (Par.) — 5 — 2 — f Blackjacic Ketchum Desperado (Col.) — 2 — 1 5 f Bold and the Brave (RKO) . . — 4 — 1 — Bottom of the Bottle ( 20 thFox ) — 2 12 17 26 Carousel (20th-Fox) 1 10 3 22 12 Comanche (U.A.) — 4 1 10 19 Come Next Spring (Rep.) — 1 4 10 4 Conquerer, The (RKO) 17 10 1 1 5 — Court Jester, The (Par.) — 9 8 6 9 Court Martial of Billy Mitchell (W.B.) 1 41 28 12 1 Creature Walks Among Us (U-l) — 1 3 2 1 (D-Day The Sixth of June ( 20thFox ) 5 1 1 Day The World Ended (A.R.C.) — 21 1 1 — Diane (MGM) — — 1 8 29 Dig That Uranium (A.A.) — 4 2 — — Flame of the Islands (Rep.) 1 2 7 3 Forbidden Planet (MGM) 1 8 1 1 1 5 Forever Darling (MGM) 7 29 30 12 8 Fury at Gunsight Pass (Col.) — 1 3 2 2 Glory (RKO) 1 3 7 9 9 Goodbye, My Lady (W.B.) — 5 2 5 — Guys and Dolls (MGM) 20 8 4 3 4 Harder They Fall, The (Col.) 1 9 10 Helen of Troy (W.B.) — 7 28 5 12 Hell on Frisco Bay (W.B.) — 8 12 1 1 26 t Hi Ida Crane (20th-Fox) — — — — 5 Hot Blood (Col.) — 1 6 6 4 I'll Cry Tomorrow (MGM) 1 1 26 7 1 Indian Fighter (U.A.) — 13 28 14 6 Inside Detroit (Col.) — — 1 5 2 Invasion of the Body Snatchers (A.A.) — 1 2 6 19 EX AA AV BA PR Jubal (Col.) — 7 1 4 — Kettles in the Ozarlcs (U-l) 10 13 16 3 Kismet (MGM) — 4 17 22 26 Last Frontier (Col.) 3 18 20 7 Last Hunt, The (MGM) — 3 19 23 7 Lawless Street (Col.) 1 7 15 5 1 Lieutenant Wore Skirts, The (20th-Fox) — 10 30 25 3 Littlest Outlaw (B.V.) 5 13 10 8 22 Lone Ranger, The (W.B.) 9 27 10 7 2 Man in the Gray Flannel Suit ( 20thFox ) 3 4 8 3 7 (Man Who Knew Too Much (Par.) 1 1 2 1 — Man Who Never Was (20th-Fox) — 18 15 1 14 Man With the Golden Arm (U.A.) 7 20 22 14 — (Maverick Queen, The (Rep.) — — — 4 1 Meet Me in Las Vegas (MGM) 2 15 5 7 5 Miracle in the Rain (W.B.) — 5 5 17 25 Never Say Goodbye (U-l) .... — 19 6 10 15 On the Threshold of Space (20th-Fox) 2 7 1 1 15 Our Miss Brooks (W.B.) — — 9 6 9 Picnic (Col.) 19 24 12 1 — Quentin Durward (MGM) — — 5 12 26 Rains of Ranchipur, The ( 20thFox ) 9 34 30 10 Ransom (MGM) 1 2 21 18 12 Red Sundown ( U-l ) .... — 8 6 8 3 Revolt of Mamie Stover ( 20thFox ) .... — 8 1 — — Rock Around the Clock (Col.) 6 8 10 1 — Rose Tattoo, The (Par.) 1 1 9 15 9 4 Running Wild (U-l) 3 16 6 2 — (Screaming Eagles (A.A.) 1 1 2 1 Searchers, The (W.B.) 2 4 2 — — Second Greatest Sex (U-l) — 9 9 18 8 Serenade (W.B.) — 1 — 6 9 Shack Out on 101 (A.A.) — 4 9 1 2 Slightly Scarlet (RKO) ... — 2 4 4 7 Spoilers, The (U-l) 1 12 17 18 4 Square Jungle (U-l ) ... — 1 1 1 1 37 Swan, The (MGM) — 10 4 5 1 Tarantula (U-l) 2 14 5 6 — Target Zero (W.B.) — 2 5 3 4 There's Always Tomorrow (U-l) — — 8 7 25 Three Bad Sisters (U.A.) — 4 3 1 — Tribute to a Bad Man (MGM) — 5 2 7 13 Trouble With Harry (Par.) 10 6 1 1 10 1 Uranium Boom (Col.) ... — — — 3 3 World in My Corner (U-l) . 4 14 26