Motion Picture Herald (Oct-Dec 1956)

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THEATRE SUPPLY J r MART WITH BUSINESS REPLY POSTCARDS FOR CONVENIENT INQUIRY • INDEX OF PRODUCTS ADVERTISED IN THIS ISSUE: refer to Advertisers Index for postcard reference numbers. • INDEX OF PRODUCTS DESCRIBED EDITORIALLY in this issue (following page) with postcard reference numbers. • KINDS OF EQUIPMENT AND SUPPLIES listed and numbered on following page for further use of inquiry postcard. ADVERTISERS NOTE: See italic type under advertiser's name for proper reference number where more than one kind of product is advertised. Reference Adv. Number Page 1 — Adler Silhouette Ladder Co 26 Changeable letter signs: Front-lighted panels for drive-ins (1 A), backlighted panels I1BI, and changeable letters I1CI.AII dealers. 2 — American Seating Co 5 Auditorium chairs. NTS. 3 — Ashcraft Mfg. Co.. C. S 15 Projection arc lamps. Unaffiliated dealers 4 — Ballantyne Co., The 17 In-car speakers. Unaffiliated dealers. 5 — Bausch & Lomb Optical Co 15 Projection lenses. Direct, branches and unaffiliated dealers. 6 — Carbons, Inc 20 Projection carbons. Franchise dealers. 7 — Carpenter & Co., L. E 23 Projection screens. Direct. Reference Adv. Number Page 8 — Eprad 24 In-car speakers. Direct. 9 — F & Y Building Service, The 25 Architectural design and building service. 10 — Faige & Associates, Doc 26 Distributors. 11 — Florman & Babb 18 Film cement. Direct. 12 — International Projector Corp 26 Projection and sound systems. NTS. 13 — LaVezzi Machine Works 19 Projector parts. All dealers. 14 — Manko Fabrics, Inc 26 Custom made covers for auditorium chairs. Direct. 15 — Mitchell Industries, Inc., Hubert.... 24 Stage equipment. Direct. 16 — National Theatre Supply 4, 8 Distributors. Reference Adv. Number Page 17 — Rank Precision Industries .. 2nd Cover, 25 Projection and sound systems. Direct. 18— RCA Service Co 23 Projection and sound equipment maintenance service. 19 — Robin, Inc., J. E 24 Rectifiers. Unaffiliated dealers. 20 — S. O. S. Cinema Supply Corp 25 Distributors. 21 — Star Cinema Supply Corp 26 Distributors. 22 — Strong Electric Corp 7 Reflectors. UnaffUiated dealers. 23 — Theatre Seat Service Co 18 Theatre chair rehabilitation service. Direct. 24 — Wagner Sign Service, Inc 3 Changeable letter signs: Front-lighted panels for drive-ins 124 Al, backlighted panels I24BI, and changeable letters I24CI. Unaffiliated Dealers. 25 — Westrex Corp 25 Foreign distributors. For information concerning products, write corresponding reference numbers and your name and address in spaces provided on postcard and mail. Card requires no addressing or postage. To Beffer Theatres Service Department: Please have literature, prices, etc., sent to me according to the following reference numbers in Better Theatres for October 1956 NAME THEATRE or CIRCUIT STREET ADDRESS To Better Theatres Service Department: Please have literature, prices, etc., sent to me according to the following reference numbers in Better Theatres for October 1956 NAME THEATRE or CIRCUIT ! STREET ADDRESS CITY STATE CITY STATE