Motion Picture Herald (Oct-Dec 1956)

Record Details:

Title:
Motion Picture Herald
Date:
Oct-Dec 1956
Publisher:
New York, Quigley Publishing Co.
Volume:
Motion Picture Herald (Oct-Dec 1956)
Leaf #:
000438
Language:
English
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1915 by a Chicago printing company as a regional trade paper for Midwest exhibitors. In 1916, editor Martin Quigley bought out the owners, and over the next 15 years, he grew EXHIBITORS HERALD into one of the most important national, weekly trade papers in the film business. Quigley acquired MOTOGRAPHY in 1917 and MOVING PICTURE WORLD in 1927. In 1930, he acquired MOTION PICTURE NEWS and the new 'consolidated' publication became MOTION PICTURE HERALD. From the pulpit of his editorial page, Quigley preached the need to improve the motion picture industry and improve the quality of the films. He skillfully served as a mediator in disputes -- between distributors and exhibitors, between the film industry and the Catholic Church (Quigley was one of the architects of the Production Code). Quigley claimed that EXHIBITORS HERALD represented the 'independent exhibitor' and sections like 'What the Picture Did for Me?' certainly provided a forum for theater owners. But plenty of exhibitors viewed Quigley as a servant to the studios and large theater chains. In response, publications such as SHOWMEN'S TRADE REVIEW, INDEPENDENT EXHIBITORS FILM BULLETIN, HARRISON'S REPORTS, and BOX OFFICE were either formed or grew significantly in the years following Quigley's brief moment of consolidation in 1930. -- Eric Hoyt, 2014
Date Added:
March 28, 2024
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Hero unveiled — fan club members get a look at the 20-foot figure of Elvis Presley in the lobby of the Downtown Los Angeles theatre — note he's wearing a custom-made shirt. He can afford one. Police lines only create slight barricades for Presley fans when they storm the Paramount theatre, in New York, RICHARD EGANT"" AND MTRODUCMG ELVIS PR LOVE ME “ They're wild, simply wild, about Elvis Presley ” — and the returns are just beginning to come in, with more than 500 playdates in saturation premieres across the country. Above, the front display at the Paramount theatre, on Broadway, photographed by the dawn’s early light — these fan clubs arrive in time for breakfast. And below, some of the enthusiasm inside the theatre — with all ages, all sizes, all shapes, mostly feminine — in action for their favorite. There are more of them, up the block and around the corner, and all the cops in town congregated in the Times Square area to preserve the peace. Charles Gaudino sends a news picture of the Elvis Presley Fan Clubs, as they started dancing in the lobby of Loew's Poll Theatre, Springfield, Mass. 38 MOTION PICTURE HERALD, NOVEMBER 24, 1956