Motion Picture Herald (Oct-Dec 1956)

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THE BIG SECRET now— but December 7 the trade will know it, and December 14 the millions, over television's "Strike It Rich" in Lustre Creme's $35,000 "Sweepstakes." Editor Martin Quigley, Jr., second from left, hands to Lustre Creme merchandising manager Samuel Lindley, Jr., in New York, the name of the top actress in the HeraldFame annual Money Making Star poll. With them, William Ruggieri, also a ColgatePalmolive executive; and James Filling, Mr. Lindley's assistant. HERALD picture A THIRD YEAR the Chicago industry March of Dimes chairman, Illinois Allied president Jack Kirsch receives a briefing for the January drive from Mrs. Joseph Rosenbaum, women's division. wee l A STAR ALONE. On the set of MGM's "Ten Thousand Bedrooms", the somewhat pensive listener to happy producer Joe Pasternak is Dean Martin, who may be remembered as part of a team renowned as Martin and Lewis. OPENING Skouras Theatres' Syosset, Long Island, the other evening, president Spyros S. Skouras, second from left with civic officials John Schulz, Louis Waters, John Martin. ROYALTY RECOGNIZED, in 20th-Fox's picturization of a great and enduring stage success, "Anastasia." Dowager Empress Helen Hayes acknowledges Ingrid Bergman as a Romanoff. The picture is the holiday choice of the Roxy, New York.