Motion Picture Herald (Oct-Dec 1956)

Absolutely the biggest bargain any theatreman can invest in today is a CRON-O-MATIC Fully Automatic Carbon Saver. It costs only $42.50 and will save you an average of $400.00 a year. It permits you to use up positive carbon stubs of any length, without preparation. When the stub is entirely consumed the new carbon goes into use without affecting the lamp operation in any way. Burring stubs of average lengths (314") down to saves you 22.2% on your carbon bill. Designed for use with Ashcraft "D" or "E", Brenkert-Enarc, Peerless Magnarc, or Strong Mogu projection lamps. If your dealer can't supply you, order direct. PAYNE PRODUCTS CO. | i Cron-O-Matic Division ) 2451 W. Stadium Blvd., Ann Arbor, Mich. □ Send literature on the CRON-O-MATIC Ship CRON-O-MATIC □ C.O.D. inc. postage. □ Remittance herewith | NAME , THEATRE j STREET I I CITY & STATE Export: Frazar &. Hansen. Ltd. San Francisco. New York, Los Angeles. r “ROBIN -ARC” i SELENIUM | RECTIFIERS FOR IN-DOOR OF DRIVE-IN ROBIN COMPLETE THEATRES PROJECTION BOOTH EQUIPMENT are dependable, assure unlimited performance and maintenance is negligible. They are economical to opepate and amortization is realized within three years. Amplifiers Sound Systems Rectifiers WRITE FOR DATA Motor Generators J. E. ROBIN, INC. Ballast 267 RHODE ISLAND AVE. Rheostats EAST ORANGE. N. j. L. J RCA In-Car Speakers Now Have Unbreakable Casing Postcard reference E30 Use of non-breakable, chip-proof, colorfast casing material, named “Impac,” for housing of in-car speakers, has been announced by RCA. This in-car speaker case will not “age” with service, according to A. J. Platt, sales manager for theatre equipment of the RCA Theatre and Sound Products Department. The “Impac” casing material is the same as that introduced in RCA Victor portable radios, he said. The “Impac” in-car speaker was developed. the announcement points out, to meet a need for an instrument capable of retaining its original shape, color and overall appearance “despite the weather abuse and wear-and-tear handling inherent in drive-in opera tions.” The two-tone color pattern of the housing permeates the “Impac” material. The speaker unit is the regular RCA in-car mechanism adapted to practically all types of conventional junction boxes and speaker hangers. Use of “Impac” for the housing, it is stated, allows design of a lightweight, streamlined case “appreciably easier for patrons to handle and to hold.” The design features a tapered “tear-drop” shape and a latticepattern speaker grille, front and back, to provide quick, positive handling. T he case is finished in a pearl sand and silver sage color pattern. • IN NEW SALES POSTS A. & M. Karagheusian, Inc., New York, manufacturers of Gulistan carpet, has named John P. Perkins, Midwest divisional manager with headquarters in St. Louis, manager of woven carpet sales, a new position; John Shevlin, New York branch manager, manager of Tufted carpet sales, also a new position; Charles F. Mallinson, Seattle manager, to succeed Mr. Shevlin as New York branch manager. All will make their headquarters at the company’s New York office. • RAYTONE SCREEN FOR TODD-AO A “Special White” Raytone screen, 24x49 feet, and Ashcraft “Super Cinex” lamps have been installed at the Uptown theatre, Washington, D. C., for the engagement of “Oklahoma” in the ToddAO process. NEW "WHITE" TYPE SCREEN FOR HIGH REFLECTANCE First installation on the European continent of a "Perlux" screen, developed by Andrew Smith Harkness, Ltd., one of the Rank Precision Industries group. This installation is at the recently opened Alhambra Cinema, Frankfurt, Germany, where the screen width for CinemaScope is 50 feet. "Perlux" screens have since been installed at the Capitole, Brussels; Wepler, Paris; Savoy, Antwerp; Rex, Olter, Switzerland; Splendide, Berne; New Paseo, Mexico City; and St. George, Lisbon. The new screen is made of poly-vinyl chloride sheeting with a coating which, the manufacturer states, has high reflectivity without the directional limitations of aluminized high-grain screens. The new screen is marketed through the Gaumont-Kalee Division of Rank Precision Industries. 22 MOTION PICTURE HERALD, DECEMBER 8, 1956