The motion picture industry (Nov 1935)

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-33 quantities at given prices, or to refuse to sell at all to any particular person for reasons of his own. Federal Trade Commission versus Raymond Bros. -Clark Co., 263 U. S., 565; U. S. versus Colgate, 250 U. S. , 30; Great A & P versus Cream O'^heat, 227 Fed. 46 (C.C.A.2)," Forcing Short Subjects with Features Forcing the purchase of short subjects as a condition for contracting of features has been a long-established -oractice in the Industry. Exhibitors have claimed that in some instances requirements were exacted which forced them to buy more shorts than they could reasonably be expected to show. Distributors have contended that this was a long-established selling method and that their investment was based upon the "tying in" of the sale of short subjects. They have claimed further that the cost of features was directly related to the total sales made and that interference with the usual practice would result in an increase in the cost of features. Distributors claimed moreover, that they were providing the exhibitors with a well-balanced program. Overbuying It has been generally admitted that certain financially well-entrenched exhibitors have sometimes contracted for more motion pictures than they reasonably required for exhibition in their own theatres with the intent of depriving a competing exhibitor from securing sufficient pictures for exhibition in his theatre. This practice has been generally recognized by the Industry as unfair. 8976