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TABLE XXX
Total Number of Seats in Motion Picture Theatres, 1931-1935 a/
Date
Number or Seats b/
1931
12,143,761
1932
10,767,000 c/
1933
11,161,193
1934
11,028,950
1935
11,132,595
Source: Data for 1931, 1932, and 1933 from Motion Picture Almanac, 1953, p. 6; for 1932 as indicated in footnote _c/; for 1933, 1934, and 1935 from Film Board of Trade Reports.
a/ As of January 1, each year; includes open and closed theatres.
b/ It will be noted that the total number of seats is not identical with those given by the source cited in Table XXXII, below.
cj Standard Statistics Company, Standard Trade
and Securities, "Theatres and Motion Pictures," Vol. 75, No. 22 (February 20, 1935), p. TH-46.
Number of Theatres and Number of Seats Classified by Type of Ownership
Although, as shown in Table XXXI, affiliated circuits owned on an average about 11 per cent of the total number of theatres during the years 1933-1935, they owned or controlled about 25 per cent of the total number of seats, as shown in Table XXXII. This indicates that this group owned large theatres. The unaffiliated circuits avera.ge about 16 per cent of the number of theatres, but they represent approximately 23 per cent of the total seating capacity. Theatres of large seating capacity are also found among the unaffiliated circuits, but independents, who ovm or control aoproximateljr 72 per cent of the total number of theatres, account for a little more than 50 per cent of the total seating capacity.
This is significant because of the competition within the Industry between these three groups. The unaffiliated circuits are usually well entrenched and in a powerful bargaining position in the purchase of films. The independents, who are widely scattered, are usually in a. relatively poor bargaining position when their theatres happen to be located in close proximity to the affiliated or unaffiliated circuits. Independents located in non-competitive areas, however, are often in good bargaining positions in the purchase of films.
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