Motion Picture Magazine (Feb-Jul 1921)

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The girl you stop to look at SHE may be dark or fair (a tall girl, or short), but she has the fresh and faultless skin which ever has been the foundation of all charm — 3,000 years ago and today. Wash your face daily If you tell your doctor that you fear to wash your face with soap and water, that you depend on cold cream' alone for cleaning, he will reply that you are taking a great risk. He will explain that most skin troubles result from dust infections. That blackheads come from pores filling up with dirt, that pimples follow when this dirt carries infection and inflammation. . If you wash your face every day with a mild, pure, soothing soap, such as Palmolive, you help protect yourself agiinst skin troubles. You keep the pores clean and active. This aids clearness and fine texture. Volume and efficiency enab/e us to sell Palmolive for 10c Gentle cleansing Use a little cold cream to remove rouge and powder, wiping it off with a soft cloth. This is also beneficial if your skin is very dry. Then gently bathe your face with Palmolive, massaging the mild, creamy lather well into your skin. Don't be afraid to be thorough, it is too mild to irritate. Then after rinsing and drying, apply more cold cream. Your complexion will delight you with its soft smoothness and becoming glow. Made from cosmetic oils The ingredients of Palmolive are those historic oils discovered 3,000 years ago in ancient Egypt. Oil of Palm and oil of Olive figure in ancient hieroglyphics. They were the cosmetics of royalty, used by Cleopatra. If science could discover milder, more beautifying ingredients, we would use them in Palmolive. But Nature produces nothing finer. Palm and Olive oils, after 3,000 years, still hold their place as the mosi perfect of all natural cleansers. How we can afford to mak_e it for 10 cents a cafye By reason of gigantic volume and modem manufacturingefficiency. The millions whc use Palmolive keep the factories working day and night. This requires the purchase of ingredients in vast volume, which reduces cost. So while if we made Palmolive in small quantities it would cost at least 25 cents 2 cake, we have been able, except in wai times, to maintain the price at 10 cents. Money can't buy better soap, as every usei knows. Palmolive is the greatest luxury as well as an economy. The Palmolive Company, Milwaukee, U S. A. The Palmolive Company of Canada, Limited, Toronto, Ont "No part of the body bears vigorous washing better" From "The Care of the Skin and Hair." D. Appleton <* Co., Publishers By William Allen Pusey, A. M., M. B. (Professor of Dermatology in the University of Illinois) " No part of the body, except the hands, is so much exposed to extraneous dirt as the face, and because of abundant fat secretion no part of the body bears vigorous washing better. One sometimes encounters the superstition that washing the face is bad for the complexion and because of that bejief try to get along with oils and creams as a substitute for soap and water. The layer of dirt and fat that such persons accumulate on the face is a poor makeshift for a clean, clear skin and a constant invitation to various disorders of the skin." ristht 1921, Th« f.Jm.lm Co. 1213 Brett Litho. (