Motion Picture Magazine (Feb-Jul 1923)

Versus censorship and a plea for belief in public intelligence. Dear Editor : With your approval, I am going to give my honest opinion of the so-called censorship. As I have studied the question of censorship for some time, I finally come to the conclusion that it is the mistake of a lifetime to allow the censoring of pictures. In the first place, directors never produce pictures which will tend to create indecency in the minds of the audience ; and, in the second place, people who can be so easily influenced by pictures should stay away from them entirely. When the censors cut out a certain part of the film, we are to believe they did it because of its immorality. Bosh ! To me, censoring is just another form of making money without earning it. Just a word of praise for our motion picture people. People are constantly criticizing them. Is it because of their success ? Those who have reached stardom deserve it. Their place in the screen firmament was won only by earnest conscientious effort, and not by a pull. Give them and others less prominent the credit that is due them. Dont be prejudiced against people, who after many hardships and many failures finally meet with success. That's not a bit fair. When I read articles that are forever-lastingly discrediting the movie people, it puts me in mind of people who are always talking, but say nothing. By the way, have any of you ever written to Miss Gloria Swanson? I have. I wont tell you any more. Write and see for yourself. Miss Swanson is the largest box-office attraction in the Twin Cities, with Miss Talmadge second. Both Thomas Meighan and Rodolph continue to draw crowds. Their pictures are always shown at our Million Dollar Theater, the Capitol, which surpasses any movie house in the Northwest for cost and beauty. Trusting that I was not too 'rash in my statements, and wishing the Motion Picture Classic every success, I remain Sincerely yours, Miss Helen Carlson, White Bear Ave. and E. 3rd St., St. Paul, Minn. TOfJKSJKTO The Price Of pretty teeth — Just film removed Millions have found a delightful way to beautify the teeth. You see the results now wherever you look — in teeth you envy, maybe. Perhaps no other creation ever did so much to enhance women's beauty. Or to bring about a better dental era. You owe yourself the test we offer here. That dingy film You can feel your teeth now coated with a viscous film. It clings to teeth, gets between the teeth and stays. Food stains, etc., discolor it. Then it forms dingy coats. Tartar is based on film. Most teeth had film-coats under old methods, for old tooth pastes do not effectively fight film. Tooth troubles were constantly increasing, for film is their major cause. Film holds food substance which ferments and forms acid. It holds the acid in contact with the teeth to cause decay. Germs breed by millions in it. They, with tartar, are the chief cause of pyorrhea. Very few people, under old methods, escaped those film-caused troubles. New methods found To meet that situation dental science searched for ways to fight film. Two ways were finally discovered. One acts to curdle film, one to remove it, and without any harmful scouring. Able authorities proved these methods effective. Then a new-type tooth paste was created, based on modern research. These two great film combatants were embodied in it. The name of that tooth paste is Pepsodent. Now careful people of some fifty nations employ it, largely by dental advice. Found other needs Modern research also found two other things essential. So Pepsodent multiplies the alkalinity of the saliva. That is there to neutralize mouth acids, the cause of tooth decay. It multiplies the starch digestant in the saliva. That is there to digest starch deposits which may otherwise ferment and form acids. Thus every use gives manifold power to these great natural tooth-protecting agents. A delightful test You will find a test delightful. And it will probably lead to life-long benefits, both for you and yours. Send the coupon for a 10-Day Tube. Note how clean the teeth feel after using. Mark the absence of the viscous film. See how teeth whiten as the filmcoats disappear. The results will amaze and delight you. Cut out the coupon now. «E6.o.s. The NeW'Day Dentifrice A scientific film combatant, which whitens, cleans and protects the teeth without the uce of harmful grit. Now advised by leading dentists the world over. 10-Day Tube Free I0S6 THE PEPSODENT COMPANY, Dept. 713, 1104 S. Wabash Ave., Chicago, 111 Mail 10-Day Tube of Pepsodent to ONLY ONE TUBE TO A FAMILY 95 PAG P