Motion Picture Magazine (Aug 1924-Jan 1925)

Advertising Section e<sterdaq-€ommonpla&^ ^adaq-a^eautq! Only a difference of pores— enlarged or invisible. Think of this new "freezy" cream that does what ice does in contracting the pores, but so much more gently, swiftly and daintily Those of us who really want beautiful skins, have them. It is simply a matter of caring enough and of helping instead of fighting nature. Nature gave every one of us a soft, clear, Jovely skin with pores so fine as to be almost invisible — and meant us to keep it. And then the parching sun came up, and the wind blew, and the dust swirled — and one night as we looked in the mirror, we found not the satin-like complexion of yesterday, but the first unmistakable signs of waning beauty. With cleansing and softening creams we labored arduously at restoration. And we enjoyed the benefits of good creams in helping to cleanse and replenish the oil cells of the skin. But the task is not finished — the pores have not usually been closed. And if we go forth with relaxed pores we simply invite the dust and germs to work new damage to our complexions. Then we wonder why we have large pores. But some of us who really want beautiful skins and have them, have taken care to close the pores to their natural fineness before going out into the air and before powdering. Many of us use ice every morning to contract the pores — -others use cold water. Both are effective to a certain degree, but such treatment is troublesome, inconvenient and harsh to tender skins. Now a new and better way — Princess Pat Ice Astringent Instead of ice, fastidious women are riow using a smooth, snowy cream which gently chills the distended pores back to their normal fineness, stimulating the tiny capillaries to renewed action and reviving the natural glowing color. The sensation is one of pure delight — a cool, refreshing thrill. And the effect on your skin is instant— the firm, youthful, velvety texture that nature meant you to have. Different from all other face creams, Princess Pat Ice Astringent does not take their place — it supplements them. It completes the task which the nourishing cream has left unfinished — contracts the open pores. It is applied while your accustomed cream still remains on your skin. Then both are gently wiped off together. And how wonderfully your powder adheres! Too, you may powder without the slightest fear of its entering the pores. <rr,M0TiuN PiCTURn Ihell I MAGAZINE \\ Beauty Hints "The Princess" My night treatment Cleanse the skin thoroughly with a soft, solvent cleansing cream. Remove with soft cloth. Feed the pores generously with nourishing cream, gently manipulating with finger tips. Let sleep do the rest. I suggest Princess Pat Cleanser and Princess Pat Cream for this night treatment. My morning treatment Awaken the skin with cool, not cold, water. Dry the face. Now just a light coat of nourishing cream, again gently manipulating, always with upward and outward strokes. Now your ice astringent right on top of the nourishing cream. Then wipe off both together. My final touch I find dry tint most natural— Princess Pat English Tint. Apply in the shape of a V, the point toward the nose, leaving a clear space in front of the ear. For waterproof effect, apply before powdering. I use an almond base powder— both soothing and beautifying. Q, ree This free demonstration package, containing a liberal sample of both Princess Pat Ice Astringent and Princess Pat Cream. After several days' trial on your own complexion, entirely without cost, let your mirror be your guide. PRINCESS PAT, Ltd., Chicago, U. S. A. When you write to advertisers please mention MOTION PICTURE MAGAZINE, Princess Pat, Ltd., Dept. 21. 2701-9 S. Wells St., Chicago Please send free Demonstration Package of Princess Pat Ice Astringent and Princess Pat Cream, to Name Address ~ ». City State „ (Pr.nt Name and Address Plainly) 1% 71 P PAfili