Motion Picture News (Mar-Apr 1923)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

1H1D PUBLISH I Will Influence Hundreds of Thousands of Homes This full page advertisement in The Saturday Evening Post carries the story of " DOWN TO THE SEA IN SHIPS " into 2,250,000 homes. It carries a coupon calling for a free copy of an illustrated souvenir booklet fully describing this epochmaking picture. Thousands upon thousands of these coupons will be received, and as fast as they are answered and booklets mailed, they will be referred direct to Exhibitors throughout the country, so that every theatre owner will know in advance whom he can depend upon in his community to say an enthusiastic word for " DOWN TO THE SEA IN SHIPS." Supplementing the nation-wide advertising campaign in behalf of the year's greatest picture sensation, the exhibitor will reap a direct benefit from the hundreds of illustrated feature stories appearing in newspapers all over the country. You must remember that the producers of " DOWN TO THE SEA IN SHIPS " did unheard of things and accomplished heretofore undreamed of deeds of daring in the making of this picture. This makes the best kind of newspaper " copy." From the big Metropolitan daily to the country weekly, in every newspaper office in the United States, editors have been quick to recognize the news value of " DOWN TO THE SEA IN SHIPS." Scores of them are using full page illustrated features. All of them are hailing " DOWN TO THE SEA IN SHIPS " as the greatest picture achievement of a decade. The effect of this is to create a ready-made and eager audience for YOU to attract many thousands of new friends into your house. The opportunity is You can grasp it by booking the super-special of the year: " Down to the Sea in Ships 99 HODKINSON PICTURES SEA IN SHIPS I)