We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
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--A PRONOUNCED SUCCESS
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Every six months we get out a new edition covering the pictures which have been released during the previous six months. We give all information on these pictures and, tied up with a file of MOTION PICTURE NEWS, the exhibitor immediately has a source of information which is greater than could possibly be secured from any other channel.
Don't use the Booking Guide alone — use it in conjunction with MOTION PICTURE NEWS.
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Further than this, remember that the Booking Guide gives information on ALL pictures — those independently released and those released by the large distributing companies. Remember that the State Rights man has good pictures which you may have overlooked. Remember that in order to properly satisfy your patrons you must keep in touch with the entire market.
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By using the Booking Guide you can do this. You can choose pictures so that you will be in a position to go to the various elements of your community — the church, school, lodge, — all your prospective patrons and give them the kind of pictures upon which you can demand patronage. In other words, select your pictures ; don't have them forced on you.
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Remember that the pictures you show must have the endorsement of the newspapers, the school teachers, the clergymen and others.
In order to get this your buying must be selective and the only way to select is with the help of a proper reference book. This book is" the MOTION PICTURE NEWS BOOKING GUIDE. I
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