Motion picture news booking guide (Apr 1923)

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58 MOTION PICTURE NEWS to Michigan. He meets Helen Foraker, whose father has regrown 10,000 acres of pine, and whose work she carries on. They join forces and the logs are gotten to the mill. His father tries to buy her acres of pine, but Helen refuses. They attempt to force her to sell. The tract is set afire and in the fight to save it father, son and the girl come to an undersanding. References: Reviewed issue Dec. 30. 1922, page 3387. First Run Showings: Pages 311-2, Jan. 20; 440-1, Jan. 27; 560, Feb. 3; 688, Feb. 10; 816. Feb. 17; 1039, Mar. 3; 1165. Mar. 10; 1272, Mar. 17, 1923. Advertising: Three-page insert, Dec. 23, 1922; one-page insert, Mar. 10, 1923. Newspaper Displays: Page 1271, March 17, 1923. HEART'S HAVEN. Produced by Benj. B. Hampton Productions. Distributed by Hodkinson. Released Oct. 29, 1922. With Robert McKim and Claire Adams. Director, Benj. B. Hampton. Length. 5,275 feet. Synopsis: Human interest drama. Adapted from the novel by Clara Louise Burnham. Picture of sentiment, romance, faith healing, and homespun hu ; inanities — also a faint touch of the eternal triangle. Tells of a young business man coming into good position, but his happiness is marred by an unappreeiative and unfaithful wife. His mother, a faith healer, brings a crippled girl and boy back to health and the youth finds true love with the girl when his wife runs away and is killed in an accident. References: Reviewed issue Aug. 12, 1922, page 789. First Run Showings: Pages 873. Aug. 19; 2276, Nov. 4; 3375, Dec. 30, 1922. Advertising: Pages 1337, Sept. 16; 1552, Sept. 30; 1966, Oct. 21; 2104, Oct. 28; 2617, Nov. 25; 2750, Dec. 2; 2877, Dec. 9, 1922. Newspaper Displays: Page 1138, Sept. 2, 1922. HER GILDED CAGE. Produced by Famous Players-Lasky. Distributed by Paramount. Released Sept. 3, 1922. Star, Gloria Swanson. Director. Sum Wood. Length, 6,229 feet. Synopsis: Franco-American love drama, adapted from the stage play, " The Love Dream." Features American publicity methods in building popularity for French actress. Scenes carry through Paris cabarets and New York society revels. French actress finds it difficult to make both ends meet, and. desirous of aiding impoverished uncle and invalid sister, she allows American press agent to put over big exploitation idea. She is brought to America and becomes a sensation. For advertising purposes her name is linked with that of a king. Her lover misunderstands. In the end he realizes and the crippled sister is cured. References: Reviewed issue Aug. 12, 1922, page 786. First Run Showings: Pages 715, Aug. 12; 872. Aug. 19; 1135-6, Sept. 2; 1259-60, Sept. 9; 1370, 1372, Sept. 16; 1485, 1487. Sept. 23; 1610, Sept. 30. 1922. Advertising: Pages 1790, Mar. 25; 2753. May 20; 2906, May 27; 3090-91, June 10; 5. July 1; 114, July 8; 221-2. July 15; 669. Aug. 12; 3259, Dec. 30. 1922. Lobby Displays: Pages 1617, Sept. 30; 1758, Oct. 7; 2162, Oct. 28; 2543. Nov. 18. 1922. Prologues: Page 2162, Oct. 28 ,1922. Exploitation: Pages 1757, 1759, Oct. 7; 2165. Oct. 28; 2283. Nov. 4; 2430, Nov. 11. 1922. Window Displays: Pages 1751, 1753, Oct. 7; 2032. Oct. 21, 1922. Newspaper Displays: Pages 1369, Sept. 16; 1487, Sept. 23; 1609, Sept. 30; 2021, 2022, Oct. 21, 1922. HERO, THE. Produced by Preferred Pictures, Inc. Distributed by Al Llchtman Corp. Released Jan. 1. 1923. With Gaston Glass, John Sainpolis, Barbara La Marr and featured cast. Director, Louis Gasnier. Length, 6,800 feet. Synopsis: Human interest drama. Adapted from the stage play. Oswald Lane returns from the war many times decorated. He is invited to live at the home of his lame brother, with the latter's wife and child. In turn, Oswald makes love to the maid and his brother's wife. The maid finds him in an apparently compromising attitude with her mistress, who is protecting a $500 church fund left in care of her husband. As Oswald flees with the money fire breaks out hi the school building, and he Is desperately injured in saving his brother's child. The brother proves his heroism by giving up his skin for a successful operation. References: Reviewed Issue Jan. 20. 1923, page 337. First Run Showings: Pages 930, Feb. 24; 1271. Mar. 17, 1923. Advertising: Pages 3323, Dec. 30, 1922; four-page insert, Jan. 20; 996-7, Mar. 3; 1123. Mar. 10; 1226, Mar. 17, 1923. Newspaper Displays: Page 1163. Mar. 10, 1923. HEROES OF THE STREET. Produced by Harry Rapf. Distributed by Warner Bros. Released Dec. 23, 1922. Star, Wesley Barry. Director, William Beaudin*. Length. 7 reels.