Motion picture news booking guide (Oct 1924)

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32 MOTION PICTURE NEWS Vol. XXX, No. 17 LONE CHANCE, THE. Produced and distributed by Fox Film Corp. Released, May IS. 1924. Star, John Gilbert. Director, Howard Mitchell. Length, 4,385 feet. Theme: Melodrama revolving around youth who goes to city in search of girl he loves. He becomes down and out and accepts a proposition whereby he assumes the guilt for a murder in return for $20,000 and promise of a pardon at the end of the year. Latter half of agreement is not fulfilled and youth breaks jail and appears hefore governor whose daughter committed the crime and demands justice. She is about to be married to political boss who framed affair. She appears and youth recognizes his long lost love. The complications are straightened out — and romance triumphs. I. ONE WOLF, THE. Produced by John McKeon. Distributed by Associated Exhibitors, Inc. Released, April 27, 1924. Starring Dorothy Dalton and Jack Holt. Director, S. E. V. Taylor. Length, 5,640 feet. Theme: U. S. government plans involving a ray that stops an airplane engine in midair are stolen. The secret service is ordered to search the engine in midair are stolen. The secret service is ordered to search the Lone Wolf, international crook, who decides to fight "The Pack," a gang of Parisian crooks who want to get their hands on the plans. He meets Lucy Shannon, a member of the Pack, falls in love with her and is instrumental in aiding in the recovery of the plans by The Lone Wolf in a series of thrilling airplane scenes. References: Reviewed issue May 10, 1924, page 2237. First run showings: Pages 2327, 2329, May 10; 2444, May 24; 74, July 5; 192-3, July 12; 304-5, July 19; 451-2V July 26; 547, Aug. 2; 1035, Aug. 23; 1148g-h, Aug. 30; 1614, Sept. 27, 1924. Advertising: Pages 1270-1, Mar, 22; 1726, Apr. 19; 1956-7, May 3; 2267, May 17; 3042, June 28; 1 pg. insert, Aug. 9; 1 pg. insert, Sept. 27, 1924. Exploitation: Page 651, Aug. 2, 1924. Newspaper Displays: Pages 545, Aug. 2; 736, Aug. 9; 923, Aug. 16, 1924. LOVE OF WOMEN. Produced by Whitman Bennett. Distributed by Selznick Dist. Corp. Released, June 30, 1924. With Helene Chadwick and Montagu Love. Director, Whitman Bennett. Length, 5,802 feet. Theme: Society drama dealing with the subject of divorce and showing once more how "a little child shall lead them," and brings a separated couple together again. References: Reviewed issue July 12, 1924, page 205. Advertising: Pages 3034-5, June 28; 702, Aug. 9; 1583, Sept. 27, 1924. LOVER'S LAN E. Produced and distributed by Warner Broa Released, August 10, 1924. Special Cast. Director, Phil Rosen. Length, 6,400 feet. Theme: Drama of young doctor who aacriflcea the girl he loves to become a country Burgeon. The K'rl returns to (red unknowingly the huxhuud of a divorcee of the town. Doctor Tom performs a miraculous operation, restoring