Motion Picture News (Jul-Oct 1914)

i8 THE MOTION PICTURE NEWS Higher Prices Hold Los Angeles Patrons No Falling Off in Attendance, Though One Picture Is Repeated at Advance Prices After Earlier Showing — Intermission Concert a Success FAMOUS PLAYERS PRESENTS HENRIETTA CROSMAN Henrietta Crosman makes her first appearance in motion pictures in the emotional drama of mother love and sacrifice. "The Unwelcome Mrs. Hatch," by Mrs. Burton Harrison, released by HENRIETTA CROSMAN the Famous Players Film Co. September 10th. Miss Crosman plays the title role, that of the wronged wife and exiled mother, who is forced to let her only child be reared without knowledge of her real mother's existence. The production is in four reels and makes the second Famous Players release on the Paramount Program. $85,000 FIRE WRECKS THEATRE special to The Motion Picture News Louisville, Ky., Sept. 3. The Hopkins Theatre, the place where motion pictures were first shown in Louisville a little more than a decade ago, has been almost totally destroyed by fire, and it is doubtful if the site of the building in Market street will be used again for theatricals. The Hopkins, with a seating capacity of more than 2,500, was one of the largest theatres in this country devoted exclusively to the exhibition of motion pictures. The loss of $85,000 on the building is partly covered by insurance. WARNER'S OPENS WINNIPEG EXCHANGE M. Feldstein has just opened up the latest link in the trans-continental chain of Warner's Features, Inc., exchanges in Winnipeg, Manitoba. The exchange is fully equipped to handle the territory from Fort William, Ontario, to. Calgary, Alberta. As soon as the Winnipeg branch is operating smoothly, other exchanges will be established at Regina, Sask., and Calgary. Special to The Motion Picture News Los Angeles, Aug. 31. THAT increase in price does not affect attendance of theatres here was shown last week at both the Alhambra and Aliller's Theatre. The former heretofore was a five-cent house, using first-run program of one ;ind two-reel subjects. A second run of the Lasky picture, "The Man on the Box," with Max Figman, was shown in connection with the first showing of the current series of "The Trey o' Hearts," for ten and twenty cents and the attendance was greater than ever before. "The Christian," shown two weeks at Clune's Auditorium, was projected at Miller's this week for ten and twenty cents admission. The former prices were ten and fifteen cents. The attendance was better than usual and the eight hundred seats Special to The Motion Picture News Omaha, Neb., Sept. 2. SIGNS of increased activity in the motion picture world mark the advent of autumn in the territory fed from Omaha. The Royal Amusement Company, LaMars, la., of which G. A. Topping is secretary, is completing a large motion picture house which will be opened about September 15. A new theatre is being built at Beatrice, Neb. R. R. Booth has bought the Empress Theatre, of Nebraska City, Neb., from O. G. Leidigh. E. P. Leidigh has been the manager. The airdomes in Omaha and South Omaha are closing now, at the end of the most successful season they have were insufficient to accommodate the attendance at the evening performances. Tally's Broadway introduced a pleasing novelty recently in the nature of a five-minute concert during intermission. During this period the screen and draperies were raised, giving the audience a view of the stage cozily set. The floor of the orchestra pit was then elevated to the level of the stage, while the musicians remained in their places. The concert consisted of two numbers, and then the pit floor and players were lowered. The feature, an innovation in Los Angeles, caused much comment among the patrons of the theatre. "Martin Eden," the six-reel picture by Bosworth, Inc., from the story by Jack London, was the attraction at Tally's. J. C. Jessen. ever known. Those that have been established a year or more experienced the greatest prosperity, they report, but the new airdomes brought enough returns to highly satisfy their proprietors. The few theatres in this territory which closed during the hot months are opening again in anticipation of a record business. The increase is noted especially in the exchanges. Exhibitors are livening up to their possibilities with a greater vim than ever before, it is noted, and this winter will undoubtedly see a great advance in Nebraska, Iowa, Kansas and the Dakotas. Guy P. Leavitt. Cleveland Police Ban Misleading "War" Posters Take Exception to Advertising Matter Said to Illustrate "Actual Scenes Taken on the Battlefields of Europe" Special to The Motion Picture News Cleveland, O., Sept. 3. SO great has become the demand for war films here that some of the less scrupulous managers have made statements which have aroused the ire of Police Prosecutor Poulson. Prosecutor Poulson has had brought to his attention a display poster before one of the Cleveland houses advertising war films "illustrating actual pictiu'es taken on the battlefields of Europe." The veracity of these films, the prosecutor says, is to be greatly doubted. Mr. Poulson is determined to stop the use of fake or misleading posters. He plans an imm,ediate investigation and promises stern measures against offenders. Where films dealing with foreign army life cannot be obtained, American military dramas have been shown to satisfy the public thirst for warfare. For the reason that military subjects appear so frequently in them, the various news-weeklies are much in demand. Every manager is making a special effort to let it be known that at his theatre a film of this nature can be seen. Orsen N. Nielsen. Nebraska Airdomes Close After Big Season Other Picture Houses Opening in Expectation of Record Fall Business — Outlook Bright for Iowa, Kansas, the Dakotas and Nebraska