Motion Picture News (Sept-Oct 1916)

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MOTION PICTURE NEWS Vol. 14. No. 13 Mr. Exhibitor:— When you receive from our branch managers, this week, announcement of General Film Service program for Autumn and Winter, you will receive the equivalent of a certified check covering the expenses of your theatre and allowing a comfortable margin for profits, that will carry you well into the Spring months of next year. This statement is backed by all our resources and the oldest, largest and best producing concerns in the film industry. Picture theatre patrons will indorse this guarantee. A program has been arranged for you that no competitor can approach from a viewpoint of Quality, Variety and Consistency. When we compare General Film Service program, for this Autumn and W inter, to a certified check covering your expense and providing for a margin of profit, we are conservative. With General Film Service {now supplying more than 6000 exhibitors) these results are certain. Get in touch with one of our many branch offices immediately. Read on GENERAL 440 FILM COMPANY, Inc. FOURTH AVENUE NEW YORK Be sure to mention " MOTION PICTURE NEWS " when writing to advertisers i