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3, 1917
MOTION PICTURE NEWS
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Make'em Laugh
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-Make 'em All Laugh!
That's the trick, and it is up to you to book the comedies that will turn it. You will always get the people if you do. Everybody wants a good laugh.
Producers know this, and try to produce that kind, but how often do they fill the bill? They turn out some that make some people laugh some of the time. More often they produce those that don't make anyone laugh any time. Once in a while they hit the nail on the head and produce one that will make anybody laugh any time. That's the one you ought to have," if you can get it.
Ebony Comedies Are That Kind
Ebony productions are something different. Actors are Negroes — just plain colored folks. If you know anything about these people, you must admit they are funny — funniest people in the world — they bring a laugh when no others can. They are natural comedians, full of innate humor and pantomime, which enables them to portray comedy as no one else can. Ebony comedies will help you build up a reputation for exhibiting the best in comedy photo-plays. What colored vaudeville acts mean as attractions to vaudeville managers, Ebony comedies will mean as attractions to the motion picture exhibitor— always among the best attractions booked. They are new and will get the people immediately. All will like them. Everyone is a big laugh. Book one you will want them all. They get better as we go along. The best are yet to come. The first is :
"A Natural Born Shooter"
Week of February 26th, 1917
This is a one reel comedy, clean and a wholesome laugh producer. It's full of new kind of humor from start to finish.
State Rights Buyers — Film Exchanges — get our proposition for handling Ebony Comedies.
EBONY FILM CORPORATION
When you want a comedy that will make anybody laugh any time — book an Ebony.
Open Market Release
Transportation Building
Chicago
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Many a packed house is directly traceable to an advertisement in the " News."