Motion Picture News (Jul-Aug 1917)

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luiiiiiiiiiiiiiiniiMiiumiiii ANGLE Our Reasons for Reissuing Fairbanks and Hart Pictures These pictures were originally sold on the TRIANGLE program at equitable prices. Our exhibitors appreciated this and have requested us to reissue them. They know TRIANGLE and believe in its policy. How many film corporations bear this same reputation today? How many have given you consistently good pictures at equitable prices? How many stars whose reputations you have established have continued to be offered to you at the same prices that you were paying while helping to make these stars? Some producers claim that exhibitors are a "BUNCH OF SHEEP" To them the picture business is not a real business, but a game." Do you know that arbitrary prices have already been placed on your house? How long will you stand this treatment? Have you figured how much will be left FOR YOU after paying your film bills for the privilege of showing certain stars ? Now here's the question for you to answer — ARE YOU GOING TO BECOME A PARTY TO IMPOSSIBLE PRICES? Some producers say that TRIANGLE is the stumbling block m their path. They may be guessing today but they will know tomorrow that TRIANGLE went into this business to make it a ^fi A^f^f n0t an °ld"time Western stage-coach fiasco. 1K1 ANGLE has nothing to conceal-our cards are all on the table and our hats in the ring. You can buy TRIANGLE service at equitable prices. It will consist of the best productions that we are able to make. Yes, and you can buy Hart and Fairbanks pictures, but you can't buy them on the open booking plan. You must take the entire series There is no "joker" in this. ■"■"ttl THE TRIANGLE DISTRIBUTING CORPORATION