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1020
Motion Picture News
To Play Vitagraph Serial in One Week
Here's something unique in the film annals of Duniap, Iowa, according to a statement just received from the Vitagraph headquarters. Mr. Taylor, owner of a local theatre, the Idle Hour, after inaugurating a policy of running two episodes a week of Vitagraph serials, decided to go a step further. Consequently at the present time Mr. Taylor has determined to run "The Silent Avenger," starring William Duncan, in its entirety during the one week. He annciunces that beginning with October 23rd and continuing up to October 31st, he will play two episodes each night.
School Coupons Prove Exploitation Aid
"School coupons" issued in connection with the run of " The County Fair" at the Leader theatre, Washington, D. C, by the Super Film Attractions, of that city, resulted in bringing hundreds of school children to the theatre during the run of the feature. The coupon, with fifteen cents, entitled the holder to one admission.
The exchange states that the coupons were gotten out merely as an experiment, but proved so successful from a point of view of cost and expense that the" idcn is being carried out in connection V. ith other shows.
Another idea worked out was to have an exploitation man or theatre representative call at the school and make a definite matinee appointment for the entire class. On one afternoon 109 children, escorted by their teachers, marched to the theatre in a bodv.
Baker Changes Title of "Temple Dusk"
" Without Limit," is the new title decided upon by Sawyer and Lubin for their forthcoming George D. Baker production for S. L. Pictures of Calvin Johnston's story. ■' Temple Dusk," which appeared in the Saturday Evening Post. The new designation was chosen after considering that persons unfamiliar with the story might think from its title '' Temple Dusk" that it was laid in India or the East.
? A Genuine": -t c/.;Speoial
'In the Shadow of the
DoitlG"^
THE following sales on the independent market have been reported during the past week: Eight " Tex " pictures starring Glenn White (Arrow Film) to Harry Charnas, of the Federated Film Exchange of Ohio, for Ohio.
" Woman's Man " (Arrow Film) to Federated Film Exchange of Ohio for Ohio and Kentucky.
" Love's Protege " (Arrow Film) to Federated Film Exchange of Ohio, for Ohio and Kentucky.
" The Law of Nature " (Arrow Film) to Federated Film Exchange of Ohio, for Ohio and Kentucky
" The Golden Trail " (Arrow Film) to Federated Film Exchange of Ohio, for Ohio and Michigan.
" Bachelor Apartments " (Arrow Film) to Federated Film Exchange of Ohio, for Ohio, Michigan and Kentucky.
" Bitter Fruit " (Arrow Film) to Federated Film Exchange of Ohio, for Ohio, Michigan and Kentucky.
" Before the White Man Came " (Arrow Film) to Federated Film Exchange of Ohio, for Ohio, Michigan and Kentucky.
" The Daughter of the Don " (Arrow Film) to Federated Film Exchange of Ohio, for Ohio, Michigan and Kentucky.
" Chamber Mystery " (Arrow Film) to Federated Film Exchange of Ohio, for Ohio.
" Desert Scorpion " (Arrow Film) to Federated Film Exchange of Ohio, for Ohio.
" Wolves of the Street " (Arrow Film) to Federated Film Exchange, for Ohio.
" Madonnas and Men " (Jans Pictures) to W. and S. Film Distributing Co., of Atlanta, Ga.
"The Devil's Angel" (Clark-Cornelius Corp.) to Theatre Owners' Film Exchange of Minneapolis.
" The Fourth Face " (Clark-Cornelius Corp.) to Theatre Owners' Film Exchange of Minneapolis.
"Love's Battle (Clark-Cornelius Corp) to Theatre Owmers' Film Exchange of Minneapolis.
" Honeymoon Ranch " (Bert Lubin) to First National of New York, for New York state.
" Cowboy Jazz " (S. and E. Enterprises) to Maurice Less Attractions, of Terre Haute, for Indiana.
" Cowboy Jazz " to L. C. Baxley of Dallas, Tex., for Oklahoma. Texas, and Arkansas.
" It Might Happen to You " (S. and E. Enterprises) to Maurice Less Attractions, of Terre Haute, for Indiana.
" His Enemy Daughter " (Candler Pictures) to Popular Film Cdmpany, for New England States.
NewSt.Paul House Opened
Electric Display Feature of First Night; "The Furnace" Heads Program
A David G. Fischer Production
WHEN Finkelstein and Rubin opened their New Garrick theatre in St. Paul, the week of December ,11, they did it with a blaze of light that attracted wide attention and big crowds.
Huge electric signs formed the outstanding feature of the display. The theatre stands on a corner where two important streets intersect. Over the sidewalk is a marquee and atop of this a big threesided electric sign. On each of the sides in large letters are the words " New Garrick."
Below the signs are spaces for announcements of the current production. Over the entrance to the lobby is another sign, composed of heavy block letters. At the time of the opening of the house it carried the announcement, " Now Open." This served to focus the attention of passersby whose interest had been aroused by the larger and more prominent display.
Additional electric lights illuminated other sections ot the theatre front, where the words " New Garrick " again appeared. The display was rendered still more effective by the fact that the marquis was painted in a light color. Inside and outside the lobby were displays containing announcements of the picture being played.
The striking thing about the New Garrick is the emphasis placed on the theatre itself, while the production is given comparatively little attention.
.According to reports, the theatre held capacity crow-ds on its opening week and business exceeded expectations. The New Garrick opened with " The Furnace," Realart's William D. Taylor production.
Ten More Cuneo Pictures in 1921
Ten more Lester Cuneo pictures are set for production in the coming year, according to an announcement of the Capital Film Co., of Chicago. " The Ranger and the Law" is this star's most recently completed feature, and his second starring ^•ehicle for that company.
Cuneo entered pictures many years ago, and made his screen debut with the old Selig Polyscope company. He then played in support of Kathlyn Williams, and later joined the Essanay Film Company. There he appeared with such stars as Washburn and Bushman. His coming features will be virile, lively stories of the West.
"Cut-Backs" Link Episodes in Serial
" Cutting Back " into the action of a preceding episode so as to give the audience a chance to make the transition to the new episode with an understanding of the sequences of the plot is a plan being followed in the presentation of Pathe's new serial, " Double Adventure," starring Charles Hutchison. This is the plan followed in the opening of " The Harbor Bandits," the title of the second episode, which Pathe will release January 30th At the close of the first episode, the bad man fires and the hero is seen to fall down the narrow steps of a fire-escape, as the picture fades out. In the new episode, this incident is repeated with the subsequent action of the hero's escape.
Francis Ford in Cast of Guinan Pictures
Word comes from Los .Xngeles, where the Texas Guinan series of eight five reel Western pictures are being produced, that Francis Ford has decided to appear in all of the series.
L'nder the original agreement Mr. Ford was engaged by Victor Krcmer to produce the pictures only and had not been considered as a prospective member of the company, but after reading the several scenarios Mr. Ford arrived at the conclusion that in each of the pictures there was a role that in his judgment fitted his particular talents and decided that for the better presentation of the finished product he would enroll himself as an active member of the cast.
Although Miss Guinan reached Los .\ngeles but a week ago work has already started on the first picture and it is expected that it will be ready for release late next month or early in March.
Robert W. Priest Signs Lottie Kendall
Robert W. Priest, president of " The Film Market, Inc.," has signed contracts with Lottie Kendall calling for a series of four six-reel special photoplay productions to be released on the state rights plan. The name of the director will be announced later. These productions will be made in the East.
Aliss Kendall plaj'ed opposite Carlyle Blackwell in " My Lady Friends."
Greenwich Village in Independent Picture
At least two thousand feet of Roy Sheldon's production, " Is a Mother to Blame?" is laid in Greenwich Village, it is stated, and the scenes were not only staged on the spot, but actual Greenwich Village artists took prominent parts in them. The " mother " of " Is a Mother to Blame?" was an artist and the part was played by Modre Kovska, who is an artist in real life in addition to being an actress.