Motion Picture News (Feb-Apr 1921)

1716 Motion Picture New The Index to The Complete Plan Book (Continued from page 1714) PICTURE BRAND STAR RELEASED PLAN BOOK PICTURE BRAND STAR RELEASED PLAN BOOl HER BELOVED VILLAIN (REALART) WANDA HAWLEY DEC. 1« " French farce adaptation that falls short in American requirements." — M.P. News, Exhbitor Comment — " A good picture to average business three days. HER UNWILLING HUSBAND (HAMPTON-PATHE) BLANCHE SWEET NOV. II " Oood production given average story." — M. P. News. Exhibitor Comment — " Satisfactory picture both as an entertainment and as a box office attraction. Average good business. HIS OWN LAW (J. PARKER READ-GOLDWYN) HOBART BOSWORTH FEB. 12 " Trite story makes poor screen material." — M. P. News. HOLD YOUR HORSES (GOLDWYN) TOM MOORE) FEB. 5 " Comedy titles and good incident make this fine entertainment. — M. P. News. Exhibitor Comment — " Just ordinary picture and did just ordinary business." " Fairly good picture. Business about as usual." HONOR BOUND (UNIVERSAL) FRANK MAYO NOV. 13 " Frank Mayo has good material in this one." Exhibitor Comment — " This picture took well and brought good box office returni." HUNDREDTH CHANCE, THE (STOLL-PATHE) SPECIAL CAST... JAN. 8 " Familiar story is well picturized." — M. P. News. HUSH (GARSON-EQUITY) CLARA KIMBALL YOUNG JAN. 29 " Interesting picture on a familiar theme." — M. P. News. Exhibitor Comment — " Big picture, box office receipts increasing each day." IDOLS OF CLAY (PARAMOUNT-ARTCRAFT) MAE MURRAY .... NOV. 27 " Colorful production marked by good incident." — M. P. News. Exhibitor Comment — " A good picture filled with sex appeal that did a good business." " Opened up extra big and continued so during week run." " This picture brought very good business and people seemed attracted to it because of title." " Elaborate production and fine photography. Story seemed to hold the interest of our patrons. Played to above average for a week." " Carried fair houses and did enough business to warrant a second week's booking." " Somewhat gruesome. Did big business. Held over second week." " Picture is quite fair. Good business during run." " Went over very well and held over for two days to big business." " A picture with beautiful scenery, excellent acting, a rather mediocre plot and several daring scenes. The acting of Mae Murray and David Powell., and the South Sea and London Limehouse settings make the picture well worth seeing. It drew good-sized houses." " Did not expect this to go but it grew each day and what surprised us was that It pleased, or rather we got no kicks." " An extraordinary picture wliicn brought good business." " Consider this a fine picture though it brought us only average business." Consensus — " Oood picture, good puller." INSIDE OF THE CUP, THE (COSMOPOLITAN-PARAMOUNT) SPECIAL CAST JAN. 22 " Conventional melodrama effectively staged." — M. P. News. Exhibitor Comment — " Going over very well indeed. Good picture." " Playing to excellent business through second week." " Seemed to take with my patrons and we had good business." " Went over very nicely and the box-office showed business somewhat above the usual." Consensus — " Good picture, good puller." [RON RIDER, THE (FOX) WILLIAM RUSSELL DEC. 4 " Below William Russell's previous work; only slightly interesting. — M. P. News. Exhibitor Comment — " A William Russel picture of more than average value and the box-office results were pleasant." " A pleasing Western picture, well acted and produced. Did capacity business." Consensus — " Good picture, good puller." JUCKLINS, THE (PARAMOUNT-ARTCRAFT) SPECIAL CAST DEC. 25 " Rural story rich in detail and atmosphere." — M. P. News. Exhibitor Comment — " Pleased those who saw it, but the title not well known enough at this date, with result that it carried no popular appeal." " This feature was well liked by our patrons and went over big for four days." " Very good story. The picture follows the original narrative well and it di*ew the ' better class ' audiences." " Good picture, pulling fairly well." " Had poor business with this, though it seemed to be a good picture." JUST OUT OF COLLEGE (GOLDWYN) JACK PICKFORD FEB. 19 " Slender in plot but rather amusing at times." — M. P. News. JUST PALS (FOX) BUCK JONES NOV. 17 "Jones in new type of story; good entertainment." — M. P: News. Exhibitor Comment — " Good. Played it one day to big business." KAZAN (SELIG-HAMILTON-STATE RIGHTS) SPECIAL CAST FEB. 19 " Another Curwood story makes interesting picture." — M. P. News. KENTUCKIANS, THE (PARAMOUNT) SPECIAL CAST FEB. 12 " Very little drama here; backgrounds are interesting." — M. P. News. KID, THE (FIRST NATIONAL) CHARLIE CHAPLIN JAN. 29 " Long heralded Chaplin six-reeler lives up to expectations." — M. P. News. Exhibitor Comment — " Wonderful picture and greatest box-office attraction we have ever run. Broke house records first and second weeks of its engagement and crowds are continuing to come in great numbers on third week." " Broke all records for week run. Carried over for 2nd week." " Smashes all records in the history of this theatre." " Broke all house records first week and was held over for second week." Consensus — " Good picture, good puller." KILLER, THE (HAMPTON-PATHE) SPECIAL CAST JAN. 29 " Thrilling story given splendid production." — M. P. News. KISMET (ROBERTSON-COLE) OTIS SKINNER NOV. • " Otis Skinner gives superb performance in lavish production." — M. P. News. Exhibitor Comment — " Unable to handle the crowds. Broke house record even at advanced prices." " Opened fine and improved daily. Wonderful acting on part of Otis Skinner. Marvelous sets." " Wonderful picture. Consistently large attendance. A masterpiece, according to general talk around town." " Broke all attendance records. The kind of picture that points to big things in 1921 picturedom. A remarkable production in every way." " Wonderful picture. Brought great box office reports." " Extra good to extra big business two days." " Not a record breaker, but played to above average business. Pleased averagely well." " Pleased tremendous crowds who call it a great performance in every respect. Such pictures as this insure the steady growth of motion pictures." " Wonderful production and biggest business since ' While New York Sleeps.' " " Splendid production and Otis Skinner's name helped to bring in crowds. Did splendid business first part of engagement and is starting well the second week." " This went over very big. Audiences seemed enthused with it." " Crowds came and I packed them in. Surely a wonderful production." " This picture did only average business at this theatre. Fair feature." Consensus — " Good picture, good puller." LAST OF THE MOHICANS, THE (TOURNEUR-ASSO. PRODUCERS) SPECIAL CAST DEC. " A Masterpiece o] its kind." — M. P. News. Exhibitor Comment — " It's certainly a screen classic. Wonderful realism throughout Exceptionally good cast. Crowded houses from the flrrt performance of opening day right through the week." "Opened to great business. Assured of great success. Don't miss this one." One of the best pictures seen here in many months. Wonderful scenery and enough action to please everybody. This is the type of picture that appeals to young and old. It went especially big with the school children." " Here is one that gets the money, though why we can't understand for it is too bloody. The name of this classic is its best advertisement." LIFE OP THE PARTY, THE (PARAMOUNT-ARTCRAFT) ROSCOE ARBUCKLE DEC. " Fun and hokum in Fatty Arbuckl&s Latest." — M. P. News. Exhibitor Comment — " An entertaining feature and a good box office attraction." " A laugh-getting Arbuckle comedy which played to good business for one week with an increased attendance the last part of the engagement." "Fine picture. Splendid business. Excellent entertainment The kind of show It's a pleasure to run. Everybody comes Into the theatre expecting to have a good time and go out happy." " Fair picture, fair business. Some thought it great, but It is a question whether or not the public wants Arbuckle in long features." " Good picture as far as entertaining value goes, but did only average business during run." Consensus — " Good picture, good puller." LITTLE 'FRAID LADY, THE (ROBERTSON-COLE) MAE MARSH.. DEC. " Mae Marsh returns to screen, ideally cast." — M. P. News. LITTLE GREY MOUSE, THE (FOX) LOUISE LOVELY NOV. " New star's first picture mildly interesting." — M. P. News. LOVE (J. PARKER READ, JR.-ASSO. PRODUCERS) LOUISE GLAUM DEC. 1 " Louise Glaum scores in familiar picture, sumptuously mounted." — M. P. News. Exhibitor Comment — " The title's enough to bring all the women. It's thrilling and surprising, but never offensive. Good business at two simultaneous first-run houses." " Fair picture ; did average business three days." Just fair. Didn't do anything remarkable. Just cleared expenses. As a picture it's awful ; as a box-office attraction it Just manages to get by." " Failed to draw after big advertising campaign. Louise Giaum's name is not a box-office getter." Consensus — " Good picture, good puller." LOVE LIGHT, THE (UNITED ARTISTS) MARY PICKFORD JAN. £ "Production overshadows the star who is not any too well cast." — M. P. News. Exhibitor Comment — " The star brought the people to see it and they were not disappointed." " Splendid picture and business. Mary Pickford really pleased everyone Never heard a complaint Capacity all week." " Very good production and well liked. Business was good." " Fell down badly second week. Didn't seem to satisfy. For total showing went over from average to poor." " Mary Pickford interesting if one would forget the story which utterly failed to measure up to the standard expected. Held for the entire week to our regret" Consensus — " Good picture, good puller." LURE OF CROONING WATER, THE (STOLL-PATHE) IVY DUKEGUY NEWELL JAN. U " Interesting exposition of eternal triangle." — M. P. News. LURE OF YOUTH (METRO) SPECIAL CAST JAN. 22 " Acting is better than the story." — M. P. News. Exhibitor Comment — " This picture not up to average. The plot is weak." LYING LIPS (INCE-ASSO. PRODUCERS) SPECIAL CAST FEB. IS " Spectacular but false in idea and characterization." — M. P. Neves. Exhibitor Comment — " A good drawing title but the production did not justify the name. Average picture." MAD MARRIAGE, THE (UNIVERSAL) CARMEL MYERS FEB. U " Carmel Myers is appealing in Greenwich Village formula." — M. P. Neics. i MAMMA'S AFFAIR (FORST NATIONAL) CONSTANCE TAL MADGE FEB. l\ " Constance Talmadge has serious moments here; picture fairly interesting."— M. P. News. MAN WHO HAD EVERYTHING, THE (GOLDWYN) JACK PICKFORD JAN. a " Story and generally good production will get it by." — M. P. News. Exhibitor Comment — " Terrible. Business was fairly good but that was because the picture played the last part of the week and not because of interest in picture. Pickford unpopular in this territory." MAN-WOMAN-MARRIAGE (HOLU BAR-FIRST NATIONAL) DOROTHY PHILLIPS FEB. U " Propaganda and spectacular melodrama are blended here." — If. P. News. MARK OF ZORRO, THE (UNITED ARTISTS) DOUGLAS FAIRBANKS DEC. I] " Fairbanks puts over another surefire attraction." — M. P. News. Exhibitor Comment — " Big box-office attraction on account of star's popularity. Very good picture." " Great picture. Drew packed houses. Well received and well liked." " Best picture Douglas Fairbanks ever made. We have had such big business during its two weeks run that we are holding it over for a third week." " Very good picture to fine business." " This picture makes a hit with the men. The women do not seem as enthusiastic. Drawing big matinees. Wll hold over for another week.'" " Sure did go over well. And the picture is worth it. Had crowded houses during run." " Brought out all the Douglas Fairbanks admirers and then some. It went over big and in the estima » tion of most people who saw it, it is the best thing Doug has ever done." " One of the best Fairbanks pictures in a long time. Drew capacity houses during its two week's run." " Sure did go over great. Packed houses each performance. Box office receipts very satisfying." Consensus — " Excellent picture, big puller." Box Office Reports continued on page 1718