Motion Picture News (Jan-Feb 1922)

Record Details:

Title:
Motion Picture News
Date:
Jan-Feb 1922
Publisher:
New York, Motion Picture News, Inc.
Volume:
Motion Picture News (Jan-Feb 1922)
Leaf #:
000745
Language:
English
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Motion Picture News was the leading film industry trade journal during the 1920s. Founded in 1908 as a counterweight to the dominant Moving Picture World, the News was the voice for the independent, non-Trust, producers. Later Motion Picture News expanded its coverage to the entire industry, supporting the independent exhibitor with objective film reviews, summaries of programs at theatres across the nation, activities of regional exchanges in the cities with regional exchanges, and excellent coverage of the coming of sound and screenings and stage shots at the major New York City theatres. -- David Pierce, 2013
Date Added:
September 21, 2023
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The Spice of the Program LLOYD HAMILTON DOROTHY DEVORE VIORA DANIEL JOHNNY HINES 'J'HOUGHTFUL exhibitors realize, however, that short subjects, to give spice to any program, must be of unusually high quality and must present artists of ability and character — such short subjects as HELEN DARLING BOBBY VERNON ]NJO matter how good the feature picture may be, it is after all only half of the evening’s motion picture entertainment. The spice, the zest and frequently the greatest enjoyment are furnished by the short subjects. CHRISTIE COMEDIES “TORCHY” COMEDIES MERMAID COMEDIES CAMPBELL COMEDIES SELIG-RORK PHOTOPLAYS Short-Reel Feature* “SCENICS BEAUTIFUL” and WILDERNESS TALES By Robert C. Bruce SKETCHOGRAFS — CARTOONS By Julian Ollendorff KINOGRAMS-NEWS WEEKLY and Specials like THE BATTLE OF JUTLAND The above makes of motion pictures carry our trade-mark. Look for it on posters and lobby cards in theatre entrances. When you see it — Go in It’s the sign of a Well-Balanced Program ! Reg. U. S. Pat. Off. Educational Film Exchanges, Inc. E. W. Hammons, President EXECUTIVE OFFICES, NEW YORK TWELVE MILLIONS OF PEOPLE are being told constantly through Educational’s National Advertising to look for posters announcing our unusually high quality short subjects In YOUR Theatre Entrance! This advertisement will appear in THE SATURDAY EVENING POST , March 18, 1922 "THE SPICE OF THE PROGRAM