Motion Picture News (Oct-Dec 1930)

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44 .1/ o / i o ii I' i c t u r e N e w s D c c c in b c i 1 <> 3 a Publix . installs/ million H.W chairs H-W PUBLIX DE LUXE THEATRE CHAIR The Publix Theatre Corporation has awarded its 3rd successive contract for theatre seats to the Heywood-Wakefield Company! In the past 3 years, this world-famous organization of showmen has installed more than one-quarter of a million H-W chairs in their houses throughout the United States. It is a distinct pleasure to receive the third straight contract from Publix not alone because of the large amount of business involved but because of the definite stamp of approval given to Heywood-Wakefield chairs by Publix officials and by the Publix Engineering and Maintenance Staffs. During the recent years in which we have been working with Publix, many changes have occurred in theatre seating designs. Sound pictures, for instance, created a demand for new acoustical properties in theatre chairs. Guided by and cooperating with Publix engineers and technicians, Heywood-Wakefield has developed theatre chairs which accurately and perfectly meet sound requirements — chairs which are so modern, so luxuriously comfortable that Publix patrons everywhere have gone out of their way to praise the excellence of the seating accommodations provided for them. Heywood-Wakefield BALTIMORE, MD. BOSTON, MASS. BUEEALO, N. Y. PITTSBURGH, PA. OKLAHOMA CITY, OKLA. LOS ANGELES. CALIF.