Motion Picture News (Oct-Dec 1930)

Record Details:

Title:
Motion Picture News
Date:
Oct-Dec 1930
Publisher:
New York, Motion Picture News, Inc.
Volume:
Motion Picture News (Oct-Dec 1930)
Leaf #:
000997
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Motion Picture News was the leading film industry trade journal during the 1920s. Founded in 1908 as a counterweight to the dominant Moving Picture World, the News was the voice for the independent, non-Trust, producers. Later Motion Picture News expanded its coverage to the entire industry, supporting the independent exhibitor with objective film reviews, summaries of programs at theatres across the nation, activities of regional exchanges in the cities with regional exchanges, and excellent coverage of the coming of sound and screenings and stage shots at the major New York City theatres. -- David Pierce, 2013
Date Added:
March 28, 2024
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December 6, 19 3 0 Motion Picture News 53 modern 'maqic* A dull, tawdry, altogether uninviting moving picture theatre of the arcade type is suddenly —almost overnight— transformed intoan aweinspiring, patron-inviting place of modern entertainment. And the public just as suddenly awakes, "urns" and "ahs", applauds out loud and begins to fight its way up to the regenerated box office. To them it appears magical. It inspires them, pleases them and they show approval with open minds — and purses. But to you theatre owners who "know your public" there's nothing uncanny about this Modern Magic. It's simply a common sense treatment of chronic box office ills with medicine that pleases the public palate. National Service — hand in hand with modern science — has always taken the lead in this movement for better theatres. It supplies the correct mechanical needs completely on a one-contract plan and in each of the 30 National branches there are men capably fitted to advise, supervise and help carry through any remodeling treatment prescribed. Consult them freely, without obligation. Did you get your copy of "De Luxe Your Theatre and Make It Pay"? If not, you may have it for asking. You'll find it full of interesting suggestions. NATIONAL TfHEATRt SUPPLY COMPANY Branches in all Principal Cities