Motion pictures for instruction (1926)

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THE FUTURE OF EDUCATIONAL FILMS 223 Some of the firms named above have "passed," and those that remain are holding on either because of great faith and unusual courage and resource, or because they have shifted the bulk of this production from educational to other types. The most striking example of such a shift is that of the Educational Pictures Corporation, its name being now an unfortunate misnomer, and only the afterglow of its former educational activities. Its chief releases now are comedies and other short-subject theatricals. The Yale University Press, in order to undertake the production of their historical photoplays, had to make them acceptable to theaters in order to get returns on the large investment involved. Tolhurst and Ditmar have secured theatrical connections to make possible their unusual scientific films; Herm is putting up a valiant fight for independent production; Wythe has survived by taking his pictures bodily to the schoolrooms. On the other hand, evidence is increasing that the big producers are going to find it profitable to produce classroom films. Sporadic attempts looking for quick profits and initiated by men in the organization unfamiliar with educational contacts and with educational departments headed by theatrical film men unable to talk the language of the schools, were doomed to failure. But that such failures were unnecessary is shown by the success of the educational department of Pathe Exchange, Inc. Here ample capital and wide intelligence is provided for educational supervision and educational editors acceptable to educators. Pathe engaged