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This Magazine
is published for the public. It has no connection with the Motion Picture industry. It is in no sense a trade publication. It is a magazine of illustrated stories from the notable Photoplays of the month, written by special writers, for the fiction-loving public. As everybody knows, Motion Pictures have come to be an all-important and permanent institution— more so than the drama ever was — and it has been estimated that, on an average, 15,000,000 persons see the Moving Pictures every day. Not for these alone is this magazine intended, altho, doubtless, to them it will have a double interest. These 15,000,000 attend the Silent Drama for various reasons — some because they prefer it to the regular drama, some because they can see four or five plays in two hours, some because they receive the benefits of travel, enlightenment, instruction and moral lessons, combined with entertainment, and some because it is cheaper. The plots of many of the Photoplays furnish superb themes for short stories, and the pictures themselves add the additional charm of illustration; hence, this magazine is designed to supply the public with the best fiction, and, what no other magazine can do, to illustrate each story with life-like pictures of real characters and real scenery.
Again, when a story is read in this magazine, the reader may go to almost any nearby theater and see the story played; and those who have seen a notable Picture Play will be doubly entertained by reading the story in this magazine. Thus, he who reads may see, and he who sees may read, the best plays of the day. Who reads the wonderful stories and admires the beautiful pictures in this magazine, will want to see the characters move, and who has been charmed with a Photoplay will want to have it retold in story and to preserve the important scenes in permanent form.
But, aside from Motion Pictures, and leaving them out of consideration altogether, this illustrated magazine is able to stand alone on the quality of its literature and art. While the reader will inevitably find himself attracted to the theaters to see the characters move, we try to make this magazine, for its own sake, compare favorably with any other magazine in the world.