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MOTION PICTURE NEWS
Vol. XIV. No. 16. Section 2
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Glara CfymhaU ^oung l?ilm Govpomtion
SePenth ^TLvenue at Uorty-mntA Street
Cewisg. Sehnick, We"> york (Sity Albert Gapellani,
'President telephone, J&ryantfttfO 'Director Qeneval
September 22nd, 1916.
Cooper Hewitt Electric Co., Hoboken, N. J.
Gentlemen:
Good photography is dependent on lighting, and the employment of the beat lighting system in a studio is the biggest essential in the making of a good picture, for that reason I consider Cooper Hewitt Lights absolutely indispensable.
In making "The Common law" for Miss Clara Zimball Young I insisted upon Cooper Hewitt lights because of the vastly superior photography made possible by them.
When you add the. fact that they are cool to work with and easy on the eye3 I do not hesitate to say that. I oould not get along without them.
Wishing you continued success, AC/B ^£o-u"fs~~3ince):elJjf,
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Five Reasons Why Cooper Hewitts Are Best
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ecause:
I. They possess high actinic value — the peculiar rays of light indispensable to the best photography.
II. The light is soft and perfectly diffused, penetrating every corner, giving fine modeling, and blends well with and resembles daylight lighting.
III. They are cool, and safe for the eyes. They have no glare; no heat.
IV. They are an absolutely steady light. There is no flicker. They do not drop out in the middle of a set. They do not have to be trimmed.
V. They are cheap to operate — low in current consumption — low in maintenance, and produces
wonderful photography.
hooper Hewitt lUectric Company
S General Offices and Works
HOBOKEN, NEW JERSEY
Bulletin No. 63 demonstrates Cooper Hewitts in use — write for it
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