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October 21, 1916
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STUDIO DIRECTORY
11
Why you should have the News
The Motion Picture News is for everyone connected with the industry (outsiders are not encouraged to take it. Here are more reasons, but be sure to read first those on the opposite page :
8. East and West Coast Studios
9. Colored Inserts of Stars
10. Among the Exchanges
11. New Laws and Decisions
12. Live Wire Exhibitors
13. Accessory News
14. Projection Department
15. The Camera
16. Building and Furnishing
17. Motion Picture Music
18. Less Than 5 Cents a Week
The editorial representatives of The News are keeping right in touch with the industry in Los Angeles, New York City, Chicago and every other producing center. They tell each week of what the big fellows are planning for the future, and what they are doing today ; they cover the doings of the directors and the actors and all others who are prominent in the production of the new and coming film.
The News frequently carries colored inserts of stars. In the course of a year these make a very valuable collection.
A department devoted to news about, and matters of special interest to, the local exchange man — the big link in the chain between producer and exhibitor.
This department covers all news concerning new or projected laws, Federal, State, County or Municipal, that may affect the industry.
The News has a department recording successful advertising and other schemes that have been tried out and produced actual results. It sifts the poor from the good and gives only the latter.
This is a section of The News devoted to the construction, equipment, and operation of theatre, exchange, and studio, and is an absolute necessity to the theatre owner and his operator, and to the up-to-date manufacturer of, and dealer in, anything which pertains to the showing of film.
Projection is the keynote of the motion picture theatre. For this reason The News is devoting considerable space each week to the problems which enter into successful projection. These discussions are intensely practical for the operator in his daily work, yet keep him in touch with all the scientific developments.
This department each week is devoted to motion photography in all its phases — studio and laboratory work.
An invaluable department for the live exhibitor who wants to make his house better, and for the man who is about to build or rebuild.
The up-to-date exhibitor tries to have his music interpret the film. In this department are suggested proper musical illustrations for current photoplays.
Published Weekly. Subscription $2 per year, postpaid in the United States, Mexico, Hawaii, Porto Rico and the Philippine Islands. Canada, $3; Foreign, $4 per year— 150 to 200 pages each issue; size 9x12 inches.
CHICAGO, ILL.
Published by
Motion Picture News, Inc. NEW YORK CITY
Seven Hundred and Twenty Nine Seventh Ave.
LOS ANGELES, CAL
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