Motography (Jan-Jun 1914)

Record Details:

Title:
Motography
Date:
Jan-Jun 1914
Publisher:
Electricity Magazine Corp.
Volume:
Motography (Jan-Jun 1914)
Leaf #:
000794
Language:
English
Collection:
Early Cinema
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Date Added:
September 21, 2023
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MOTOGRAPHY Vol. XL No. 12. IDC IDC Pleased Patrons Who Will Regularly Come to Your Theatre to Enjoy Your Programme are Made Solid by The Perils of Pauline READ THIS-It Means Much To You The first episode of The Perils of Pauline is pulling the crowds just as much NOW, although it is more than eight weeks since the first release. Last Thursday in the Avon Theatre in Newark, the crowds were lined up for hours waiting to get in. This in spite of the fact that there had been a new theatre opened within a few doors of the Avon with a full programme for the opening of big features. The first episode was released in Newark more than eight weeks ago, and yet this theatre could outdraw the new one Learn a lesson from this and get Pauline right away. There is a tremendous "patron Pulling" power in this series that means big boxoffice receipts. The manager of one of our branches writes : "The first episode will be a big puller in my territory for three months." Pauline Pulls People She's a Gold Mine Wholesome Pictures Versus Scavenger Pictures Some people go to see "scavenger" pictures from choice. Some have it forced on them when they go to what they think is a good theatre. The first class are "Floaters," the second class never go back to that theatre. Pictures do not need to be unclean to be interesting. Nor do they need to be uninteresting to be clean. There are some manufacturers at the present time who think that a picture to "get over" must appeal to the baser qualities in the minds of men and women. But no manufacturer ever made or will make for his firm a lasting name and a success who follows this line of endeavor. The Eclectic Company have made for themselves a name for putting out only that class of pictures which are clean and wholesome and yet which carry a "Punch" in every reel. Good, Clean Pictures With a Punch The Eclectic 110 West 40th Street Film Company In writing to advertisers please mention MOTOGRAPHY.