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834
MOTOGRAPHY
Vol. XIX, No. 18.
"What The Picture Did For Me"
VERDICTS ON FILMS IN LANGUAGE OF EXHIBITOR
Copyright 1918 by E. R. Mock.
The criticisms contained in this department of Motography are truthful statements relative to the actual box office value of the pictures. If the picture you wish to know about is not included, write Motography and the information will be sent you promptly. If you need the information quickly, telegraph us. This department is open to all. Using the blank form below, write us your experience with the pictures you are showing. Address Motography, Department D, Monadnock Building, Chicago, III.
Artcraft
Amarilly of Clothesline Alley, with Mary Pickford (Artcraft) — ''We held them out for two and a half hours with this." — J. B. Koppel, Adelphi Theatre, Chicago.— High class neighborhood.
Amarilly of Clothesline Alley, with Mary Pickford (Artcraft) — "A fine picture but Mary is losing out here." — John B. Ashton, Columbia Theatre, Provo, Utah.
Amarilly of Clothesline Alley, with Mary Pickford (Artcraft) — "A great picture but only fair business. "P. L. Knight, Rivoli Theatre, Saugus, Mass.
The Whispering Chorus, with Kathlyn Williams (Artcraft) — "A good production but so gruesome that it was not liked." — J. B. Koppel, Adelphi Theatre. Chi
The Whispering Chorus, with Kathlyn Williams (Artcraft) — "A pretty fair story but there is nothing to base your advertising on." — T. L. Little, Majestic Theatre, Camden, S. C.
A Modern Musketeer, with Douglas Fairbanks (Artcraft) — "A one hundred per cent picture. The best of them all. Book it quick." — E. D. Yost, Colonial Theatre, Orange, Cal.
Reaching for the Moon, with Douglas Fairbanks (Artcraft) — "Not Fairbanks' best but very good. Liked by the majority. Good drawing power." — Miss Benesch, Bell Theatre, Chicago.
caeo.
Barbary Sheep, with Elsie Ferguson (Artcraft) — "A good picture of its kind but the kind does not entertain the majority. The story is good and Miss Ferguson
What Is the Picture's Box Office Value?
T S THE film you are running in your theater today a money maker ? Pass the word on ! Does the picture •*• draw the crowds? Tell the exhibitors in the other states. They want to book the same pictures. Tell them in Motographyjs "What the Picture Did for Me" Department.
Your box office is the test of popularity. Fill in the blank NOW.
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Producer
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Address r ..... s. .. . City and State
Name of Theater Sent in by
Help the industry produce better films. Fill out the blank every week. Mail it to Motography, Monadnock Bldg., Chicago.