Motography (Jan-Jun 1918)

JUN -3 1918 DON R. EGBERT, Managing Editor NEW TOflK OFFICE: 506 LOKGACRE BUILDING. Forty-second Street and Broadiaj Telephone Bryant 7030 LOS AKGELES OFFICE: 6035 HOLLYWOOD BLVD., MABEL CONDON. Western Reoresenlatlie NOTICE TO ADVERTISERS Changes of advertising copy should reach the office of publication not less than fifteen days in advance of date of issue. Regular date of issi>° every Saturday THE MOTION PICTURE TRADE JOURNAL PUBLISHED WEEKLY BY ELECTRICITY MAGAZINE CORPORATION FRED W. SCHWAMB President and Treasurer PAUL H. WOODRUFF, Secretary and Editor in Chief MONADNOCK BUILDING CHICAGO. ILL. MERRITT CRAWFORD, Managing Director 1476 Broadway, New York Entered at Chicago Post Office as Second Class Mail Matter. SUBSCRIPTION PRICE Per Year $3.00 Canada Per year $4.00 Foreign Per year 5.00 Single copy .... .15 NOTICE TO SUBSCRIBERS Remittances— Remittances should be made by check. New York draft or money order in favor of Motography. Foreign subscriptions may be remitted direct by International Postal Money Order. Change of address— The old address should be given as well as the new. and notice should be received two weeks in advance of the desired change. This publication is free and independent of all business or house connections or control. No manufacturer or supply dealer, or their stockholders or representatives, have any financial interest in Motography or any voice in its management or policy. Volume XIX CHICAGO, JUNE 8, 1918 Number 23 Where Is the Man? WE CALL upon the motion picture industry today for leadership! We intend to insist upon it because the splendid business structure now builded will crumble and fall before its enemies unless we can have a united business interest and a larger sense of our personal responsibility. ^ ^ ^ THERE is approaching an election which is to prove to the motion picture business whether the National Association of the Motion Picture Industry is fit to live, or whether it is a decadent doddard and a mistake that has outlived its usefulness. William A. Brady, who has been much in the public eye since he was made president, has positively declined to run again for that office. While we appreciate Mr. Brady and his enthusiasms we say in all friendliness to him, that we regard this as the best thing that could happen, for Mr. Brady has so centralized and focussed the calcium that the world knew NOTHING of the motion picture industry and EVERYTHING of Mr. Brady. We shall not blame Brady nor the Almighty who created him, but these are the plain unvarnished facts. ^ % >£ WITH the most interesting ego in the field out of the picture, there confronts us the problem of finding for our industry the best mind, the most capable and the squarest man that we can draft into our service. Who is that man? What must be his qualifications? H< >H ^ FIRST of all he must know in the broadest way the problems of the industry. He must be an implacable enemy of motion picture censorship. He must be a man who has leadership and one who has demonstrated that leadership by a record of performance in our industry. He must be fair and proved fair to the exhibitor and to the manufacturer or distributor — he must have vision and the ability to meet the greatest of our statesmen and influence them by his personality and argument. GREATEST of all he must be a man recognized in the industry as one of brains, of talents, of real equipment — and he must have the common touch which permits him to understand the high, the middle and the low. It is, perhaps, best if he be neither manufacturer, distributor nor exhibitor, but a man who is capable of understanding all three, of representing all three and of harmonizing as far as human possibilities will permit all of the factions in our great business.