Movie Age (1927)

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DECEMBER 31, 1927 PAGE 17 =*€= =*= =J€= =5€= : WHAT THE PICTURE DID FIRST RUN =?«= =3t =3t AT OMAHA THEATRES WEEK ENDING DECEMBER 24 ORPHEUM The Rush Hour, Marie Prevost, Har¬ rison Ford. BUSINESS: Good. AUDIENCE REACTION: Liked it. SUMMARY: Story of a girl who works in a steamship ticket office with the ambition to go abroad. Discovered as a stowaway, she is forced to work out her passage, furnishing a humorous element. ENTERTAINMENT MERITS: 85 per cent. SUN (Fox), Olive Borden, Neil Joy Girl Hamilton. BUSINESS: Fair. AUDIENCE REACTION: Pleased. SUMMARY : A story defending mod¬ ern youth, with Olive Borden as the girl who sets out in search of adventure and a wealthy husband. The episode takes her through the resorts, clubs and fashionable homes of the rich. ENTERTAINMENT MERITS: 75 per cent. SHORT SUBJECTS: Our Gang com¬ edy, Yale versus Harvard. a cafe in which both work. A comedy of complications and laughable inci¬ dents. ENTERTAINMENT MERITS: 60 per cent. SHORT SUBJECTS: Buster Brown comedy, “Buster, Don’t Forget.” RIVIERA She’s a Sheik, Bebe Daniels, Richard Arlen. BUSINESS: Average. AUDIENCE REACTION: Fair. SUMMARY: Bebe Daniels as the dashing daughter of the desert who kid¬ naps the man she loves. Bebe distinc¬ tively burlesque the sheik in her own fashion. ' ENTERTAINMENT MERITS: 70 per cent. WORLD On Ze Boulevard (M-G-M), Lew Cody, Renee Adoree. BUSINESS: Good. AUDIENCE REACTION: Pleased. SUMMARY : The drama of a French waiter and his fiancee, the cashier of MOON Great Mine Disaster (Universal), Ma¬ rie Dresser, Jason Robards. BUSINESS: Very good. AUDIENCE REACTION: Well pleased. SUMMARY : From Lucien Cary’s story “Red Flannels,” with the back¬ ground of a college and mining town. Mother love forms the theme of the drama. ENTERTAINMENT MERITS: 90 per cent. SHORT SUBJECTS: “A Wolf in Cheap Clothing.” AT DETROIT THEATRES WEEK DES MOINES Valley of the Giants (First National), Milton Sills. BUSINESS: Good. AUDIENCE REACTION: Good. SUMMARY : Playing a pre-holiday week when there is usually a slump, this feature did much better than usual. ENTERTAINMENT MERITS: 90 per cent. CAPITOL Man Crazy (First National), Dorothy Mackaill, Jack Mulhall. BUSINESS: Good. AUDIENCE REACTION: Good. SUMMARY : Did fairly well against strong competition. ENTERTAINMENT MERITS: 85 per cent. STRAND Two Flaming Youths (Paramount), Chester Conklin, W. C. Fields. ENDING DECEMBER 24 BUSINESS: Fair. AUDIENCE REACTION: Fair. SUMMARY : On half week run this comedy did fairly well. ENTERTAINMENT MERITS: 80 per cent. STRAND Spring Fever (M-G-M), Wm. Haines, Joan Crawford. BUSINESS: Good. AUDIENCE REACTION: Good. SUMMARY : Did trifle better than average on half week run. ENTERTAINMENT MERITS: 85 per cent. Open Sioux City Orpheum The Orpheum circuit opened their new Orpheum Theatre at Sioux City last week. The old Orpheum was taken over by A. H. Blank and re-named the Capitol. iC~ ''-Jt vc. ! CURRENT RELEASES ■ -ir T " •“* Week of January 1, 1928 EDUCATIONAL There It Is, Charley Bowers, (2). New York’s Sweetheart, Curiosity, (1). Fall In, Monty Collins, (1). Dummies, Larry Semon, (2). FIRST NATIONAL Shepherd of the Hills, Molly O’Day, (7). FOX No Other Woman, (7). Hot H ouse Hazel, (2). PATHE The Masked Menace, No. 9, (2). The Broncho Buster, Aesop Fables, (1). On To Reno, Marie Prevost, (6). Laddie Be Good, (5). The $24 Island, (1). UNIVERSAL Cohens and Kelly in Paris, George Sidney, (7). The Air Patrol, A1 Wilson, (5). Boss of the Rancho, Bob Curwood, (2). WARNER BROTHERS If I Were Single, May McAvoy, (7). Special New Year’s Eve Shows at Iowa Theatres Theatres over the state are planning on special New Year’s Eve shows, with quite elaborate plans being made for the special midnight shows. The thea¬ tres of the A. H. Blank chain over the state will all have special New Year’s eve shows in accordance with their reg¬ ular custom, while many exhibitors who have not previously had these special shows will this year give parties at which the movie patrons may celebrate as the New Year comes in. The Capitol, of which Harry Watts is manager for the A. H. Blank-Publix chain, the Des Moines, Jess Day, man¬ ager, and the Strand Theatre, which is now under the management of Lionel Wasson, all will have special holiday shows and will have elaborate perform¬ ances on New Year’s eve with favors for all the guests and special stage en¬ tertainment.