Movie Classic (Mar-Aug 1936)

His eyes need plenty of good light! For his sake use Edison MAZDA lamps, ,.,they stay brighter longer JL oung eyes need more light for studying, reading and other close work than middleage or mature eyes. For the strain of using eyes in poor lighting can affect not only the eyes but the entire nervous system. That's why it is so important to provide young eyes with good light . . . light from good bulbs that stay brighter longer. The General Electric monogram (%) on a bulb is your assurance of good light ... of sight -saving light ... at low cost. Edison Mazda lamps now cost as little as 15^ only 20^ for the popular 100 watt size. Always ask for these good lamps by name . . . buy them by the carton. THE G-E "DIME" LAMP. The first real value in a 10 cent lamp. Comes in the following sizes — 60, 30, 15 and lyi watts. It is marked like this G E EDISON MAZDA LAMPS Eleanor Whitney, one of Hollywood's most beautiful and most talented young stars, welcomes the swimming season — and in so doing utilizes many of Alison Alden's beauty hints Summer Approaches A practical article intended for the woman who dreads the beauty problems which attend the advent of warm weather By &L^^ £&t^ GENERAL W ELECTRIC THOSE who know what a grand "pick-me-up" feeling a spring cleaning gives, wouldn't forego it for the world. The season for swimming, tennis, golf and barefoot-sandaled feet is on its way. You'll soon be displaying your toe-nails, painted with dazzling polishes, on the sands. To paint your nails without doing something about the superfluous hair on your legs is like locking the stable door after the horse has run away. You'll never hear about a Hollywood star neglecting this important factor in her beauty treatments. She must look her best at all times, whether it's on the screen or in public or social life. I have thrilling news for you about a new hair remover which is rapidly becoming a favorite in Hollywood. It makes hair disappear before your very eyes ! It's made of pure honey — and actually smells good enough to eat. It's as harmless as a fine face cream and may be used on your face, arms and legs. It removes hair from below the surface, and the growth does not return for several weeks . . . and then much lighter and finer. This startling new discovery is Dawson's Fragrant Cream. _ Before applying it, be sure your skin is clean, dry and free from oil, powder and lotions. Smooth on the thick, creamy substance— with the spatula — in the direction the hair points. Press on the strip of cloth inclosed in the package firmly, rubbing it a few times to be sure it has adhered to the cream. Allow no time to elapse in removing. Grasp the end of the cloth and snap it off quickly against the growth of the hair, and there you are ! This Movie Classic for May, 1936 product is priced at only $1.00 for the jar which contains enough cream for several treatments. Isn't it a bargain? Decolletage demands flawless backs, soft smooth elbows and well groomed hands and nails. The woman who would always look her best on festive occasions will adore the Petite Nail Brush which is the new member in the Pro-phy-lac-tic brush family. As the name suggests, it's a small brush made especially for the nails. Its Siberian boar bristles do a grand cleansing and whitening job. This brush picks up little particles hard to remove when cleansing and manicuring your nails — and is an excellent gadget for pushing back the cuticle. It comes with colored backs of flamingo, jade and black ... an attractive accessory for your bathroom shelf. The bristles are black and permanently sealed into the handle so they can withstand hard usage. Tiny grooves are provided at the sides for a convenient hold while brushing. And it is priced at only fifty cents. If you'd stop to consider your best beau's reaction when he is romantically inclined and reaches across the table to hold your hands — only to find that he has touched a piece of stucco with hard corners and a dingy appearance — you would not continue to think that hand lotion is a "seasonal" requisite. Your hands are usually in the foreground and they do have a way of expressing your personality. They also reveal your pride in personal daintiness. You can't possibly go through the summer "gloved." Keep your nails well manicured — and by all means use your hand lotion as [Continued on page 74]