Movie Makers (Jan-Dec 1947)

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Why Filmo-mad Every one of the succession of still pictures that makes up a motion picture film must be exposed in precisely the same spot in the camera. Otherwise the screen pictures jiggle and jump. Stopping the film in precisely the same spot, 16 to 64 times per second, requires precise camera engineering . . . the kind of construction that distinguishes all Filmos. Every Filmo Camera must pass a steadiness test (below) which reveals even microscopic departures from perfection. No Filmo is ever released that registers an image jump of more than eight tenthousandths of an inch! That's why Filmomade movies are rock-steady! That's what we mean by precision-made! Filmo Sportster Camera being tested for picture steadiness. Filmosound, B&H 16mm soundon-film projector, provides the finest reproduction of both picture and sound. Will project your own 16mm silent films as well as rented sound films. Rock-steady pictures are just one of many advantages you'll enjoy in taking full color or black-and-white movies with either of these Filmo Cameras. Filmo Sportster (above, right) uses economical 8mm film, is a palm-size, jewel-like instrument of superb craftsmanship. Filmo Auto Load (above, left) is loaded in an instant with a 16mm film magazine, offers five film speeds, single-frame release for animation work, and quick lens interchange. See your B&H dealer or write for literature to Bell & Howell Company, 7143 McCormick Road, Chicago 45. Branches in New York, Hollywood, Washington, D. C, and London. 'recision Made by Bell £ Howell Since 1907 the Largest Manufacturer of Professional Motion Picture Equipment for Hollywood and the World